"Nestlé is expanding its use of blockchain technology to its Zoégas coffee brand to allow customers to trace each bag of coffee back to its sourcing origin in Brazil, Rwanda or Colombia, according to a release ..."
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Scooped by
Leona Ungerer
onto consumer psychology |
"Nestlé is expanding its use of blockchain technology to its Zoégas coffee brand to allow customers to trace each bag of coffee back to its sourcing origin in Brazil, Rwanda or Colombia, according to a release ..."