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Content and Curation for Nonprofits

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Content Curation

Content and Curation for Nonprofits

Nonprofits struggle with finding the time to create content, but the secret is repurposing, reimagining and curating

Curated by Beth Kanter

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Rescooped by Beth Kanter from MarketingHits

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From www.marketingtechblog.com - July 8, 2014 10:23 AM

Beth Kanter's insight:

Very useful infographic summarizing the problems with content that isn't being shared and how to solve that problem. I like the good practical tips for creating more "emotionally charged" content. The other main points:

Lack of emotional appeal – people share content that generates curiosity, amazement, interest, astonishment, uncertainty, admiration and humor.
Not “Share Worthy” – people want to share it, it’s easy to share, it provides value, and it’s going to draw attention to those who share it.
Bad Timing – find the times of the day, week, season or event that the content is in demand and popular.
Poor Design – the layout, colors and visual appeal matters when it comes to sharable content. An investment in design is an investment in the likelihood it will be shared.
Poor Distribution – this is probably the one we see least deployed… distribute and promote your content across sites where it’s going to reach a large audience.

Peg Corwin's curator insight, July 20, 2014 10:29 AM

Learn with pictures what makes content share-worthy, and even viral.

Scooped by Beth Kanter

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From www.business2community.com - April 25, 2014 11:49 AM

Beth Kanter's insight:

This highly useful post outlines several ways to curate different types of content and add your own commentary to it to add value.

1. Curated social media updates

2. Curated newsletters

3. Personal messages

4. Curated blog posts

h/t Mari Smith

Gets to the nitty gritty of practice.

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Scooped by Beth Kanter

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February 11, 2014 11:10 AM

Beth Kanter's insight:

Dennis O'Connor - a fellow curator here on Scoop.it gives a reminder about the importance of having multiple sources for content discovery - and being organized. One of the features I like best about Scoop.It is that you can tag your articles. Makes it easy to go back and find stuff later.

Here's what Ally Greer highlighted in her scoop.

Develop multiple sources for your topics
It's important to carefully think through the keywords that you set for your topic so that Scoop.it can crawl the web and provide you with interesting and relevant content and inspiration. In addition to taking full advantage of this, Dennis also uses other tools like Twitter, StumbleUpon, and Prismatic to find content to share on Scoop.it. Once he finds the content he wants to share with his audience, he uses Scoop.it as his social media hub to add value to that content and share it everywhere.

Tag your posts
Dennis takes a lot of time to tag each of his posts. This allows him, he explained, to assemble publications based upon his tagged topics. When he's using his information on Scoop.it for his E-learning classes, it's easy for him to filter his Scoop.it pages based upon different subjects and easily compile a list of posts and articles on appropriate topics to provide to his students. Something interesting that Dennis does with his tagged articles is to pull them by subject and create "special editions" of his topics on his blog for special classes and events that he is teaching.

Rhys Williams's curator insight, March 9, 2015 12:05 PM

This picture here gave me some insight onto what was going on within the article.

Brad Upton's curator insight, March 9, 2015 12:10 PM

I liked this article because it deals digital information fluency.

Marianne Hart's curator insight, April 12, 2015 9:00 PM

Good graphic for Ss research too!

Scooped by Beth Kanter

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From www.contentmasteryguide.com - April 25, 2014 12:04 PM

Beth Kanter's insight:

Essentially, you want to be able to answer yes to both of these two questions:

Will my network find this interesting, valuable, relevant and/or entertaining?
Will this link reinforce my business’s expertise in one of our core topic areas?

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Rescooped by Beth Kanter from visualizing social media

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From www.sarkemedia.com - March 18, 2013 11:50 PM

Beth Kanter's insight:

Fun infographic that summarizes content curation practices. "Don't just add to the noise. Protect your market from the information tidal wave by becoming a content curator super hero.

vincent lecourt's comment, March 20, 2013 9:59 AM

Court et efficace, et juste

vincent lecourt's comment, March 20, 2013 9:59 AM

Court et efficace, et juste

R.G. Riles's curator insight, March 23, 2013 1:31 PM

Until our blog is ready to roll, we're Curators... have a look at this Infographic and tell us how we're doing!

Content and Curation for Nonprofits

Check These 5 Tactics to Make Your Content Go Viral #infographic

Practical Ways to Add Value to Curated Content Collections or Streams

The importance of discovery and organization in the curation process

How to Quickly Share Other People’s Content With Your Social Networks

Content Curation 101 [infographic]