Curation Revolution

Question: What is a revolution without a white paper?

Answer: A book club.

Want easy access to our 2 shocking white papers? Click on the links below OR join us by visiting http://www.Curagami.com

Why Ecommerce Marketing Is Broken

The New SEO: How Conversations Became The New Links

Get the stuff, join the revolution.

Hero Marketing: The Only Marketing Left
Writing a post for LinkedIn about living a EULOGY LIFE instead of a RESUME LIFE (http://www.linkedin.com/today/post/article/20140717125545-13925622-are-you-living-a-resume-or-a-eulogy-life ) I realized the need to share more about the Hero Marketing idea that occurred as we rode bicycles across America.

Hero Marketing will be on Curagami ( http://www.curagami.com ) tomorrow (Saturday). In the meantime, WHOSE YOUR HERO?

Read Phil Buckley's moving story about his dad. Marty

Fires happen to every website no matter how careful their overseers. Fires destroy value. Today's online marketing fires are complex and intertwined requiring specialized cross functional teams to extinguish. These teams are called Hellfighters.

This post shares a story, a story of a piece of content written for @ janlgordon curatti.com. How did Startup Trends 2014 II go from being a laggard at social shares to outshining its brother post (Startup Trends 2014 I)?

Ongoing curation and GPlus provide the answers and proving why we are all content curators now. The piece also shares some "down the SEO rabbit hole" content curation and creation perspective.

Promise to write more "down the SEO rabbit hole" content soon.

SEO as we've known and practiced it is terminally ill because of the 2nd Law of Thermodynamics. Entropy is killing SEO and that is as it should be.

Great tips from Curagami co-founder Phil Buckley (@1918) about how to create the authority your site needs to please the Google gods: http://www.curagami.com/featured/becoming-worthy-of-rank-authority/

Ask two content marketers about long-form content and you’ll likely get two completely different responses. The first might say that long-form content is a gamble, given audiences’ supposedly min…

Will content shock, a point where too much information chases too little attention, kill the inbound marketing golden egg laying goose? Maybe, maybe not.

Marty Note
Wrote thos post after reading @Guillaume Decugisexcellent Interest-based Content Curation Publishing: the cure for Content Shock?and Mark Shaefer's (@markwschaefer)equally as intriguing Content Shock: Why Content Marketing Is Not A Sustainable Strategy.

To understnad why I agree with both postions and that's possible you will need to read the ScentTrail Marketing post :).
http://www.scenttrail.com/content-shock-vs-curation/

Mentioned
@1918 Phil Buckley, @MarketingHits  @Brian Yanish - MarketingHits.com , @Curatti_  @ janlgordon 

Martin Smith is changing the world. Can you spare a Peep?

Marty Note
I loved Phil's comparison to Peeps in this piece. In fact this piece keep me going as the creation of two very BIG projects became TOUGH (as they always do).

Now we can see LAUNCH in our sites (October 11) and the grade is down hill instead of up. Amazing friend, amazing note and much appreciated.

BTW, NOT me dancing in this video though that is much the way I dance (lol).