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Hey Man, You Got The Stuff? Shocking White Papers @Curagami

Hey Man, You Got The Stuff? Shocking White Papers @Curagami | Curation Revolution | Scoop.it

Question: What is a revolution without a white paper?

Answer: A book club.

Want easy access to our 2 shocking white papers? Click on the links below OR join us by visiting http://www.Curagami.com

Why Ecommerce Marketing Is Broken

The New SEO: How Conversations Became The New Links

Get the stuff, join the revolution.

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Crowdfunding: A New Marketing Channel - via @Curagami

Crowdfunding: A New Marketing Channel - via @Curagami | Curation Revolution | Scoop.it
Crowdfunding is a new powerful marketing channel similar to what email marketing used to be - high profit, low cost with big social and UGC benefits.

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Why Haiku Deck May Be Most Important Internet Marketing Tool You AREN'T Using via @Curagami

Why Haiku Deck May Be Most Important Internet Marketing Tool You AREN'T Using via @Curagami | Curation Revolution | Scoop.it

Haiku Decks Create Shares & Community
If we told you there was a tool that would generate 3,200 views of your content on average and produce almost 60,000 views and over 700 shares for 34 uses (of the tool) you would USE IT right? This Curagami post shares why Haiku Deck is a powerful Internet marketing tool you should start using NOW.


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Why Your Website Needs A MacGuffin - via @Curagami

Why Your Website Needs A MacGuffin - via @Curagami | Curation Revolution | Scoop.it

Websites Need MacGuffins
Website MacGuffins are different than film MacGuffins, an idea important to moving the plot along that may never be fully disclosed to viewers. Website Macguffins move customers along a journey to conversion.

Website MacGuffins Include:

  • Free Shipping.
  • Prevalent & Easy To Find Email List.
  • About Page.
  • Relevant Content.
  • Reviews.
  • Trust Marks (Visa, MasterCard for example) in cart.
  • Terms of Use.
  • Satisfaction Guarantee.
  • Social Share Buttons especially Twitter and Facebook.


What are your website's MacGuffins?

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Leveraging Influential Customers: Your Most Important Online Marketing #Infographic

Leveraging Influential Customers: Your Most Important Online Marketing #Infographic | Curation Revolution | Scoop.it

As a business, one of the most effective ways to gain traction and visibility is through a strategically planned marketing and/or public relations campaign. But did you know that your customers can be just as effective?

Customers can be more influential than ever these days, thanks to social networks and the internet. In fact, the average customer has a reach of 42 people for each positive experience or engagement with your company online. That means if you have only 200 customers who are brand advocates, you have a potential customer reach of 8,400!

Marty Note
An important Infographic and idea. At our Durham, NC based startup Curagami we see the next phase of web development as devoted to learning how to empower, listen to and benefit from the kind of leverage ONLY customers provide such as:

* User Generated Content - the most valuable content you can't buy.

* Social shares and its help with seo, traffic and profits.

* Brand advocacy and word-of-mouth advertising.

* Brand shaping via listening and curation of content created by influential customers.

Last night I realized I needed to order boxer shorts as all of this travel, I'm currently in Columbus Ohio, is putting a strain on a limited supply. Instead of buying Joe Boxer boxers I went to a site and made a cancer survivor design.

The first product I created, Poetryslam Magnetic Word Game (c. 1999), took six months and $10,000. Last night I created a line of boxer shorts for $100 and an hour of my time using drag and drop tools.

Put that experience in the context of this excellent infographic about the power of your influential customers to arrive at the game plan we suggest to B2C ecommerce and B2B content marketing partners daily:

* Create an Ambassadors Program as the foundation of online community.
* Empower Ambassadors with social tools.
* Feature great Ambassadors to create healthy competition.

* Reward Ambassadors with social listening, support and inclusion.

* ASK for help.
* Rinse and Repeat.

Find ways to listen, curate and feature your customer's input and social shares to make your online marketing easier, more fun and sustainable.


Via Brian Yanish - MarketingHits.com
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Movement Marketing with Orate.me - via @Curagami

Movement Marketing with Orate.me - via @Curagami | Curation Revolution | Scoop.it

Movement Marketing With Orate.me
Why startups create movements & community from organic fuel such as narrowing focus, winning hearts, minds & loyalty and building online community.

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Overwhelmed? Enter #IMoverwhelmed Sweeps via @Curagami

Overwhelmed? Enter #IMoverwhelmed Sweeps via @Curagami | Curation Revolution | Scoop.it

OVERWHELMED
Overwhelmed Is the word we keep hearing from Small to Medium Sized business. They feel overwhelmed by Internet marketing's ever changing environment and accelerating demands. Yeah, we can help with that

Nothing so motivated as a sinner seeking redemption. We've been marketing online so long, more than 30years combined in team Curagami, we sometimes hear "overwhelmed" after we speak to customers.

As penance we are going to help one lucky company create a plan. See we know something about feeling overwhelmed. When I heard "cancer" and my name in the same sentence "overwhelmed" was the right word. I worked my way out by planning to ride a bicycle across America.

DON'T DO THAT (lol), but do enter our #IMoverwhelmed Sweeps and we guarantee you will begin to feel less overwhelmed NOW. Remember you are not alone and keep turning the crank :). Marty



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Social Media Conversations Are HERE - You In? via @Curagami

Social Media Conversations Are HERE - You In? via @Curagami | Curation Revolution | Scoop.it
Downloading the Vocus paper Monitoring The Social Media Conversation: From Facebook to Twitter via CIO Whie Papers is a pain. The paper helps explain what Curagami is all about. The paper has a PR slant, but its an important read for any and all Internet marketers: The prevalence of social media has not just grown …
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Many have asked what Curagami DOES? This post builds on an excellent Vocus post about monitoring the social media conversation to share how Curagami creates a tiny advantage that creates scale that creates a tiny advantage and so on to infinity :).

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