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Most of the recent “Get ready for 2014!” posts included a section about content marketing and how important it will be this coming year. Google’s recent em Via Stefano Principato, David Simpson 
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Scoop.it!
![Content Marketing Strategies, Social Media Trends vs. Hype In B2B [video] | Curation Revolution | Scoop.it](https://img.scoop.it/-7SMsVmBLGQPZqpB7GihTzl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
CMI consultants continue a roundtable discussion on key challenges for content marketing strategies in social media. Find out the secret to choosing channels. Via AlexaSocialMedia - Social Media & Community Management
Martin (Marty) Smith's insight:
I like the Content Marketing Institute team. I've attended a Content Marketing World and it was one of the better conferences I've been to in years. Joe Pulizzi, the head of CMI, has been a content champion for years, so follow them. This article helps cut hype from truth in social media.
AlexaSocialMedia - Social Media & Community Management's comment,
January 18, 2013 10:48 AM
Totally Agree Marty Thanks for your Comment
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Many of the content marketer positions (also occasionally called Blog Editor or even Content Engineer) are the first position of their kind within the company, showing a new trend in hiring someone to focus solely on content.
As the article suggests, content marketing is huge for 2014. Large and small companies are embracing it's importance. When you compete for business in 2014, you're wise to have the creation of content on your checklist.
Content marketing isn't just for the Big Boys, it's also suits well to the individual business owner, like myself, as a South Florida Real Estate Agent. If you choose not to sink, you'd better start swimming in the sea of content and start putting out content.