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MAYA and Five Inescapable Web Marketing Trends - Curagami

MAYA and Five Inescapable Web Marketing Trends - Curagami | Curation Revolution | Scoop.it

Most Advanced Yet Acceptable
Reading Hitmakers: The Science of Popularity in an Age of Distraction helped me see five inescapable web marketing trends including:

  • Simple Works
  • Known beats Unknown
  • Know your Network
  • Find Blue Oceans
  • Why then How

 

Highly recommend Derek Thompson's book and hope you'll visit Curagami to read about five inescapable trends. 

http://www.curagami.com/maya-five-inescapable-web-marketing-trends/ 

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Scooped by Martin (Marty) Smith
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Blue Oceans Are Changing : Cirque du Soleil

Blue Oceans Are Changing : Cirque du Soleil | Curation Revolution | Scoop.it
Cirque du Soleil is a dramatic mix of circus arts and street entertainment.


*** Re-reading Blue Ocean Strategy I remembered how much I liked their use of Cirque du Soleil. If you can reinvent circus and the theater we can re-imagine anything :). Think of all the change such as 1. WE go to Cirque where the circus used to come to us 2. NO ANIMALS because the cost too much, are unpredictable and don't tell as good a story (and less special now with NeoGeo on 24/7) and 3. Tied to popular brands to amplify both simultaneously (Beatles LOVE etc...). Marty

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Discover Blue Oceans: FedEx Ecom Summit 4.16, Atlanta

Discover Blue Oceans: FedEx Ecom Summit 4.16, Atlanta | Curation Revolution | Scoop.it

Journey To Unique & Uncontested
We are presenting ideas to a group of about 100 SMBs in Atlanta on 4.16. The BIG IDEA is don't attempt to play a sequential, incremental improvement game. That dog doesn't hunt anymore.

Discover BLUE OCEANS where you can create Unique and Uncontested business models that rule, evolve and win hearts, minds and loyalty fast and over time.

How can you discover Blue Oceans in your business vertical? We suggest "Disruption for Dummies" where you combine 2 or all of these surfable trends:

* Appification.

* Gamification.
* Social Shopping Nowists.
* Friends of Friends Marketing.

* Community.

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