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Curation Revolution

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Story About Storytelling, FedEx & Time via @Curagami

Story About Storytelling, FedEx & Time via @Curagami | Curation Revolution | Scoop.it
From www.curagami.com - October 31, 2014 10:41 PM
Story may be the most important but least understood online marketing word there is. Understand why storytelling is "beyond important" for web marketing.
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7 Hero Stories Every Website Should Share [Examples]

7 Hero Stories Every Website Should Share [Examples] | Curation Revolution | Scoop.it
From scenttrail.blogspot.fr - August 31, 2013 6:11 PM

There are 7 Hero Stories Every Website should master:

* Enlightened (REI.com).

* Vicarious BestBuy).

* Altruistic (Kiva.org).

* Rescue (Kiva.org).
* Stranger (McKinsey).
* Like Us (CharityWater).

* Togehter (Kickstarter).

POLL: Added a poll so you can share what kind of hero you want to be: http://poll.fm/4dwxe 

Find detailed examples of copy each kind of "hero" copy here: http://bit.ly/14LcUpg

Share your examples here: http://bit.ly/16XD5II

@HaikuDeck Here: http://bit.ly/1duNwc7


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Top Storytelling Brands via Marketing Week UK

Top Storytelling Brands via Marketing Week UK | Curation Revolution | Scoop.it
From www.pinterest.com - July 12, 2014 6:44 PM
Top storytelling brands

Great post whose URL I couldn't get to resolve on Scoop.it so sent the link above to Pinterest.

Here is the direct URL:
http://www.marketingweek.co.uk/trends/trending-topics/consumer-behaviour/the-top-storytelling-brands/4010993.article

Martin (Marty) Smith's insight:

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