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This post shares a story, a story of a piece of content written for @ janlgordon curatti.com. How did Startup Trends 2014 II go from being a laggard at social shares to outshining its brother post (Startup Trends 2014 I)? 
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Scoop.it!
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Rescooped by Martin (Marty) Smith from Latest Social Media News |
Scoop.it!
How your startup can benefit from high-quality website content, and why you might need to hire someone to oversee it for you.
Content is the new SEO.
Key factors Google considers to be indicators of high quality:
A proper content strategy requires a significant amount of time and talent. But as a time-crunched business owner, you might not have enough bandwidth to regularly generate and oversee the content creation for your website. If that's the case consider hiring a director of content who can create and publish white papers, newsletters blog posts or e-books for you.
Make sure your http://bit.ly/RichSnippet renders with the content you create publish and syndicate to your top socials.
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Scooped by Martin (Marty) Smith |
Scoop.it!
SEO Doesn’t Have To Be Hard Just shot a video with our resident photographer Andrew Bartlett. Our conversation reminded me Search Engine Optimization doesn’t have to be so HARD.
After shooting a video with our resident photographer, Andrew Bartlett, I realized that SEO in a post Panda and Penguin world is easier than ever. Do the basics well, connect everything so Google knows YOU and be consistent and life is good.
Here are the 5 SEO Tips this piece shares:
* Keywords in URL.
* Keywords in image Alt text.
* Tell a story with Keywords.
* Content With Call To Action is King
* Be consistent With Other Marketing
Easy right? What are your 5 favorite EASY SEO Tips?
Great article Marty. Wasn't long ago I'm talking to fellow website designer who said SEO is dead because of social media. I told him, funny how Google hasn't stopped telling website owners to do many of the items you cover in your article.
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Scooped by Martin (Marty) Smith |
Scoop.it!
What is content curation and how can it help SEO? This post shares how content curation creates more reach faster and protects your Internet marketing.
Note
This post is a response to Your Guide To Conent Curation for SEO by @jaysondemers (Jayson DeMers) for Search Engine Journal. Jayson's post is dissonat to my content curation experience in several important ways.
Your Guide To Content Curation For SEO is brilliant, includes orginal thinking and cagegorization I haven't thought of or about and gets more right than wrong.
That said, it felt important to sit on the ground and discuss where my content curation experience over the last three years differs from Jayson's declarations.
I linked his post and be sure to read mine and his, comment and share your thoughts since understanding what content curation IS and how it relates to SEO feels important :). M
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Scooped by Martin (Marty) Smith |
Scoop.it!
Want to understand your website's SEO strengths & weaknesses? Create an "ecosystem view" with your website next to top organic competitors. Here's How...
his is a great article that needs to be bookmarked for reference. Top Notch!
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Scooped by Martin (Marty) Smith |
Scoop.it!
Better SEO Writing
Just Scooped a great #infographic about SEO Writing that didn't mention some of my favorite tips or anything about "stop words" so I added 5 tips to the Scoop and wrote a quick ScentTrail Marketing post about Stop Words:
15 SEO Writing Tips (10 Infographic, 5 from me)
SEO Writing - Eliminate Stop Words (ScentTrail Marketing)
There is great news about the elimination of stop words. When you tune your writing to use shorter sentences, smaller paragraphs and reduces stop words your copy reads faster and so becomes more engaging. Win Win.
I sometime write long sentences; so when I saw these tips about the elimination of STOP words, I had to Scoop this.
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Rescooped by Martin (Marty) Smith from Ecom Revolution |
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What you don't know about managing URLs can hurt your website's Search Engine Optimization (SEO). Marty and Bill Ross Share URL management tips to help SEO.
Marty Note
Bill inspired me to share what I learned about URL management when I spent a week with SEO Guru Bruce Clay a few years ago. After Panda making sure your URLs aren't messy is critical. The article touches on social media marketing too because inter-linking there can hurt as well.
The article is on Atlantic BT's blog: http://www.atlanticbt.com/blog/seo-tip-of-the-week-being-careful-with-your-urls/
and includes a link to Bill's Linchpin SEO article: http://www.linchpinseo.com/ranking-user-metric-fragmentation
