Curation Revolution

Here are 5 Quick and Easy Content Marketing Tips for Small To Medium Sized Businesses:

* There Is No Them.
* Email Market With Personas.
* Create Q&A Content.
* Conversations Not Lectures.
* Have and Create FUN.

This post is trending on ScentTrail Maketing with over 1,000 views now.  

Most Internet marketers agree. Your website must be heroic, a quest of and for greatness. But how can your marketing make customers heroes? Here's How:

Ways To Make Your Customers Heroes Online

* Gamification (nothing like social kudos to reinforce a heroic journey).

* Curate and Use UGC (User Generated Content). 

* Contests (who has the best Tough Mudder Pinterest board etc...).

* Leaderboards (part of gamification, but a constant reminder that a game is going on NOW). 

Website design tips and several examples of "heroic" websites are included. If you know of great heroic online experiences please share so we can curate in.  

Better SEO Writing

Just Scooped a great #infographic about SEO Writing that didn't mention some of my favorite tips or anything about "stop words" so I added 5 tips to the Scoop and wrote a quick ScentTrail Marketing post about Stop Words:

15 SEO Writing Tips (10 Infographic, 5 from me)

SEO Writing - Eliminate Stop Words (ScentTrail Marketing)

There is great news about the elimination of stop words. When you tune your writing to use shorter sentences, smaller paragraphs and reduces stop words your copy reads faster and so becomes more engaging. Win Win.