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Scoop.it!
Amazon Prime is brilliant online tribal or "club" marketing with great "stealable" lessons for small to medium sized online retailers (SMBs) such as: * Importance of "movement" marketing. * Create CLUBS. * Empower advocates. * Ask for help. * Be social, mobile and unique. 
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Scooped by Martin (Marty) Smith |
Scoop.it!
Marty's 5 Social Media Safety Tips
Appreciate friends at Paper.li Re-sharing a post I wrote for them a year ago. Some things I would alter slightly, but holds up for the most part :). M
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Scooped by Martin (Marty) Smith |
Scoop.it!
Biggest challenge to great web marketing may be learning to THINK like an Internet marketer. Here are 5 Secret Tips to help you become a great IMer.
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Scooped by Martin (Marty) Smith |
Scoop.it!
There are no "right' or "wrong" ways to use social media, but there are ways to grow your following faster and get more return from your social efforts.
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Rescooped by Martin (Marty) Smith from Curation, Social Business and Beyond |
Scoop.it!
This a great blog post from Rian van der Merwe , describing the noise you can find on the web now, and especially content just created for SEO purposes or advertisers. As many, Rian is tired of it.
Rian speaks for many of us who are overwhelmed, overloaded with content that gives us no value at all. This is the problem
"I used to believe that if you write with passion and clarity about a topic you know well (or want to know more about), you will find and build an audience. I believed that maybe, if you’re smart about it, you could find a way for some part of that audience to pay you money to sustain whatever obsession drove you to self-publishing"'
Here's what caught my attention:
****The wells of attention are being drilled to depletion by linkbait headlines, ad-infested pages, “jumps” and random pagination, and content that is engineered to be “consumed” in 1 minute or less of quick scanning – just enough time to capture those almighty eyeballs[2]. And the reality is that “Alternative Attention sources” simply don’t exist.
The Scoopit team agrees!
My input:
****The Opportunity: This is the time for all good curators to come forward - 2012 will be the year of the content curator -
**Know your audience
**Know their pain points
**Find and select the best content, add your own opinions, information or anything that will provide more value for your audience
**Select only the best content, don't just aggregate links that add to the noise
**Become a trusted resource - many opportunities will come to you, it's your time to shine
Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"
Read full article here: [http://bit.ly/tF0opI]
Quality Matters!
A MUST read!!!
Check also:
- http://www.scoop.it/webwizard
- http://www.scoop.it/t/the-scoop-it-spotlight
- http://blog.scoop.it/en/2011/11/30/lord-of-curation-series-gust-mees/
