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Rescooped by Martin (Marty) Smith from Digital Brand Marketing
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Unique & Creative Text-Focused Websites Inspire

Unique & Creative Text-Focused Websites Inspire | Must Design | Scoop.it

Typography is an important but often under-represented part of a website's layout. With so much focus being placed on the presentational aspects of CSS and the use of large images and media that choke bandwidth restraints; it’s nice to occasionally remember that textual content can also make an impact on users and their experience. Content remains king, and a few good fonts can make even the simplest of sites look smart - though not so many that you have to wait for ages for the text to be visible.

Because of this, I’m going to show you a few handpicked examples of sites that make their content look terrific, and why you should consider following their example in your own work. We’re going to take a journey of how elegant typography can make a site shine; looking at the bold, creative, navigational, simplistic and interactive content that makes the designer's voice speak volumes - so let’s get started!...


Via Jeff Domansky, Os Ishmael
Jeff Domansky's curator insight, May 27, 2015 12:01 AM

Here's to the power of typography in website and landing page design.

malek's curator insight, May 27, 2015 7:54 AM

Headings grab our attention, but the body of content is what makes us stay. 

Jasmin Davies-Hodge's curator insight, May 28, 2015 5:07 AM

Remember,  content is king!

Scooped by Martin (Marty) Smith
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12 Examples of Flat Web Design Inspire ~ Creative Market Blog

12 Examples of Flat Web Design Inspire ~ Creative Market Blog | Must Design | Scoop.it
Buy and sell handcrafted, mousemade design content like vector patterns, icons, photoshop brushes, fonts and more at Creative Market.
Martin (Marty) Smith's insight:

Flat website design is a major 2014 web design trend. Here are 12 examples of the art of flat website design. My favorite is the last example http://wistia.com/ .


Wondering why flat design is all the rage in 2014? Easy to answer in a single word - MOBILE.

Margaux Brachotte's curator insight, April 1, 2014 4:33 AM

Jeunes gens voilà du FLAT !!!

Cezame conseil's curator insight, April 28, 2014 3:06 PM

Quelques exemples de sites Internet dans la tendance du "Flat design"

Rescooped by Martin (Marty) Smith from Social Marketing Revolution
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Eye Tracking, Banner Blindness, Website Design & REI.com

Eye Tracking, Banner Blindness, Website Design & REI.com | Must Design | Scoop.it


An article on Banner Blindness which explains the physcology behind it and enlists common techniques to reduce it and improve ad revenues.

Marty Note

Interesting post and definitions that is true to my experience designing high converting ecommerce websites. There are ways to manipulate eye tracking with images and call-to-actions, but that area on the right the "strong fallow area" was a GUTTER.

REI is my favorite example at how to manipulate the "gutter" tendency to be a black hole or a roach motel (visitors check in but never out). REI takes a link they know everyone is looking for, their SALE link, they color it different than the rest of their menu (red).

REI defeats the "roach motel" aspects of the right gutter with intelligence and design. In my experience the SALE area shopper will ferret that link out no matter where you put it.

By taking an area that is normally a dead end and putting something the sale shopper will surely find they kill the proverbial two birds -

* Their SALE shoppers can beeline right to their favorite place to check BEFORE they do anything else.

* The SALE curios can easily find the link too so they lose nothing and gain an active link in an area that is typically weak. Just one reason why REI is one of the best-crafted ecommerce website:

http://www.rei.com

Martin (Marty) Smith's curator insight, February 25, 2014 4:48 PM

Interesting post and definitions that is true to my experience designing high converting ecommerce websites. There are ways to manipulate eye tracking with images and call-to-actions, but that area on the right the "strong fallow area" was a GUTTER.

REI is my favorite example at how to manipulate the "gutter" tendency to be a black hole or a roach motel (visitors check in but never out). REI takes a link they know everyone is looking for, their SALE link, they color it different than the rest of their menu (red).

REI defeats the "roach motel" aspects of the right gutter with intelligence and design. In my experience the SALE area shopper will ferret that link out no matter where you put it.

By taking an area that is normally a dead end and putting something the sale shopper will surely find they kill the proverbial two birds -

* Their SALE shoppers can beeline right to their favorite place to check BEFORE they do anything else.

* The SALE curios can easily find the link too so they lose nothing and gain an active link in an area that is typically weak. Just one reason why REI is one of the best-crafted ecommerce website:

http://www.rei.com