Holiday Shipping Tables
Successful e-commerce is about 1% inspiration and 99% perspiration. We use the old cliche for a reason. To win in a crowded world you need to have some cool ideas, but you also need to pay attention to the basics. 

Things like creating an easy to understand Holiday Shipping Calendar is e-commerce gold. Whenever you share a feedback lop you collaborate with visitors who may become customers since you clearly CARE. 

Amazon will beat you on price, but you can beat them on CARING and, unless you sell highly commoditized things, caring matters. This Curagami post shares a tips likely to anger some of our readers and clients, but just because Amazon is a vampire doesn't mean they don't have something for Small to Medium Sized Merchants. See if you don't agree with our contingency and multi-channel ideas. 

http://www.curagami.com/e-commerce-gold-holiday-shipping-tables/ 

A blog about ecommerce marketing, running an online business and updates to Shopify's ecommerce community.

Marty Note
We agree with all 7 of these "product page best practices" such as:

1. Powerful product descriptions (tell a short story and use language from reviews). 

2. Clear Call-To-Action (CTAs).

3. Size Chart (we love the Johnny Cupcakes graphic).

3. Include Stock Levels (and use Amazon's only 4 left language).

4. Great Product shots.

5. Social Share buttons (with feedback loops for # of shares, look at SumoMe.com for the best social share widget).

6. Shipping & Free Shipping info clear and easy to find.

7. Relevant to what is happening now (Holiday theme).

8. Remove background (this one was new to us, but we get it).

& The forgot 2 of our favorites:

9. Reviews - voice of the customer is the most convincing and begins to create online community.

10. TEST - we've only beaten a red "Add To Cart" button once, but we only knew we beat it because we tested.