Oracle on Social Listening Analytics
Have you heard the wise saying, “You have two ears and one mouth for a reason: what we hear is always at least twice as important as what we say”? Listening, truly understanding what others are saying, has become such a rarity in today’s world. Consumers are constantly bombarded with hyperactive, in your face media; desperate to grab their ever-shrinking, yet coveted attention span.

As a brand, rather than force the majority to hit the metaphoric mute button, wouldn’t you rather figure out how to play the perfect tune for your various audiences? If this is your company’s pursuit, then I suggest you (literally) listen up.