How to find and tell your story
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How to find and tell your story
Discovering the art of storytelling by showcasing methods, tips, & tools that help you find and tell your story, your way.  Find me on Twitter @gimligoosetales
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Tell Your Story Using Instagram | StarNgage

Tell Your Story Using Instagram | StarNgage | How to find and tell your story | Scoop.it

Do you remember a moment when you were able to visualise, even almost taste or smell, the scenario of a story in a conversation?


Putting this art into practice (and doing it well) is exceptionally essential when it comes to telling your brand’s story using pictures. Instagram certainly is your best friend for this purpose because it is, after all, the new word-of-mouth marketing."


Read the full article to find out more about how to use these questions as a guide to incorporate storytelling on your Instagram platform:

  1. What Message Am I Sending Out?
  2. What Kind of Emotions Will This Picture Evoke?
  3. How Can I Engage Their Imagination?
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Take a tip from Norm MacDonald, serialize your story | Wylie Communications

Take a tip from Norm MacDonald, serialize your story | Wylie Communications | How to find and tell your story | Scoop.it

#RIPRobinWilliams tweets show how to serialize your story


"What can you learn from Norm MacDonald’s Twitter tribute (would that be twibute?) to Robin Williams? What can’t you learn?! MacDonald shows us how to serialize our stories, how to get the word out in 144 characters or less — and when to stop typing."


Read the full article to view the six tips to take from MacDonald's tribute:

  1. Tell a story
  2. Serialize your story
  3. Start strong
  4. Keep it short
  5. But don't compress the life out of it
  6. Know when to quit
Kim Zinke (aka Gimli Goose)'s insight:

A really good example of serial storytelling in bite-size bits.  Scroll down to the bottom of the article to see the collection of tweets that make up the story of Norm's encounter with Robin Williams.

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Resource: Using Twitter to Motivate Storytelling and Writing | UKEdChat

Resource: Using Twitter to Motivate Storytelling and Writing | UKEdChat | How to find and tell your story | Scoop.it

"What is the point of writing and sharing our stories when no one will listen?


This can be one of the greatest challenges for teachers, as some pupils do not see the point of writing, creating stories or exploring their imaginations as no-one will properly read their story. Knowing that your work is going to have an audience is a real motivator for us all when writing, and for pupils this may simply be their parents reading their work. Even more care is given when a larger audience is likely – but finding that audience can be a challenge.


As social media now becoming a constant part of our daily lives, author David Mitchell is releasing his new short story via his twitter feed, which got us thinking…what a great idea for pupils to share their stories – 140 characters at a time."


Read the full article to see the story Mitchell told on Twitter and how you can use Twitter and Storify to tell your own story.

Kim Zinke (aka Gimli Goose)'s insight:

The author brings up a great point that even young children can use Twitter to tell a story (complete with pics or other multi-media) and could even be a motivator.  Besides being trendy, it's  not overwhelming (you only have to come up with 140 characters at a time), it keeps your thoughts concise, you can tell it through as many tweets as you need, and you can make it as private or public as you like.

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How To Share Your Story On Pinterest | Business 2 Community

How To Share Your Story On Pinterest | Business 2 Community | How to find and tell your story | Scoop.it

"If Pinterest’s succes has taught us anything, it’s that images have value. Pinterest allows us to dream about the places we want to go, the clothes we want to buy and gives us ideas to make cool memories with our kids.


If we’re no longer questioning Pinterest’s strong force in the social world then the next question to ask is: How did these Pinterest success stories find a way to take their collection of boards to grow their business and add to their bottom line?  They discovered that Pinterest was an opportunity to share their company’s story.


They turned their boards into the characters of their company’s narrative. Their boards became individual destinations giving users an image-filled story about the person behind the business. And these online insights gave their followers (and potential customers) a reason to connect with them."


Read the full article to find out more about these ideas, and examples, on how you can share your company’s story on Pinterest:

  • What’s the story behind the story?
  • Tell the story about your products
  • Tell your personal story
  • Tell your customers how they can get involved with your story

Kim Zinke (aka Gimli Goose)'s insight:

I adore Pinterest!  You can get a pretty good idea about who I am and what I'm passionate about in less than a minute by just scanning the images of all my boards.  Of course the flip side is you might also discover I'm a bit of a hoarder based on how many boards and pins I have.


Individuals and businesses can find some great tips in this article. Never underestimate the power of a visual.

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Using Social Media to Tell Your Story | Avectra Blog

Using Social Media to Tell Your Story | Avectra Blog | How to find and tell your story | Scoop.it

"Social Media continues to expand nonprofit outreach in dramatic ways. Consider that “47% of Americans learn about [charitable] causes through social media and online channels”  An impressive percentage given that most social media platforms are barely ten years old!

 

How have nonprofits gained this foothold in a saturated media market? The answer involves an alternative media market of private individuals interacting on Social Networks. In other words, by embedding their story in the social networks of others."

 

How does storytelling translate to posting on social media?  Read the full article to find out more about these 6 social media tactics to effectively engage followers and motivate action on behalf of your cause:

1. First, identify and inspire your home-grown advocates to share their stories

2. Link social media posts back to your website

3. Share a link to a partner story

4. Time your posts (or not)

5. Use video and photos as often as possible to enhance your story

6. Keep posts relevant

Kim Zinke (aka Gimli Goose)'s insight:

If you're looking to share your story, personal or organizational, through social media, these are good tips to help spread the word.

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Storify: Popular curation platform tells stories with social media | Knight Digital Media Center

Storify: Popular curation platform tells stories with social media | Knight Digital Media Center | How to find and tell your story | Scoop.it

New tools like Storify make it easy to pull elements from social networks together to illustrate a theme or tell a story, whether you are a professional journalist or a local activist, a leader or a person with a story to share. The most successful creators Storify pages are united by one thing: they’re skilled editors and curators who know how to look at content posted on multiple social networks and pull out the pieces that will best help them to tell a story.


Via Robin Good
Kim Zinke (aka Gimli Goose)'s insight:

Thanks to Robin Good for finding this article.

 

This article showcases a number of great examples of Storify being used to tell stories. Also included are some basic steps to follow if you want to use Storify to tell your story:

1. Make sure you have accounts for your site or organization on all the major social networks.

2. Use hashtags and keywords to find story content.

3. Craft the story.

Harpal S.sandhu's curator insight, March 4, 2013 8:46 PM

SOCIAL MEDIA

Alfredo Corell's curator insight, March 10, 2013 7:28 AM

Some useful examples and goo tips to putting Storify to work...

Charlotte L Weitze's curator insight, March 11, 2013 4:42 AM
Robin Good's insight:

 

 

Hats to Susan Mernit, who has an excellent piece on Knight Digital Media Center about how to do effective news curation and storytelling with Storify.

 

She brings in lots of relevant stories and examples showcasing how other individuals and journalists have been effectively using this news curation platform.

 

"The most successful creators of Meograph and Storify pages are united by one thing: they’re skilled editors and curators who know how to look at content posted on multiple social networks and pull out the pieces that will best help them to tell a story."

 

“Storify is the best way to gather tweets, comments, snippets and images from all around the Web and put them into one post. It's a new way of blogging that lets all your Internet friends participate.”

 

Brava Susan, great job and superglad to have intercepted you again.

 

 

Instructive. Informative. Resourceful. 8/10

 

Full article:http://www.knightdigitalmediacenter.org/blogs/smernit/2013/02/storify-popular-curation-platform-tells-stories-social-media

 

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How to be a Great Brand Storyteller on Twitter | SocialTimes

How to be a Great Brand Storyteller on Twitter | SocialTimes | How to find and tell your story | Scoop.it

"It might seem daunting to tell a compelling story in just 140-characters, but it can be done."


Read the full article to find out more about these tips for telling a great brand story on Twitter:

  • Highlight the change
  • Create a character
  • Time it right
  • Use multimedia
Kim Zinke (aka Gimli Goose)'s insight:

Take advantage of the format.  The brief nature of Twitter keeps you succinct and is a good medium for serial storytellling.

Marco Favero's curator insight, May 25, 2015 3:56 AM

aggiungi la tua intuizione ...

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Modern Authors Delve Into Digital and Visual Storytelling | Mashable

Modern Authors Delve Into Digital and Visual Storytelling | Mashable | How to find and tell your story | Scoop.it

"For authors, journalists and creative writers, self-publishing platforms and the explosion of digital and social media is a game-changer. Twitter, Facebook, blogging — even newer platforms such as Vine or Snapchat — can all be valuable resources for authors trying to gain exposure, get published, respond to feedback and connect with fans.


As storytelling evolves to keep up with digital culture, authors are getting more and more creative with their online tactics, particularly when it comes to incorporating visual content into their written work. While a published novel or memoir might contain only text, a piece of content published online has almost limitless potential for creative, visual assets to complement the story."


Read the full article to see examples of, and find out more about, these suggestions on how authors utilize social to promote their work, brainstorm ideas and supplement their creative processes using:

  • Facebook, Twitter and "traditional" platforms
  • Blogging and guest blogging
  • Social media for research and inspiration
  • Beyond Facebook and Twitter: The unconventional players in the social media space
Kim Zinke (aka Gimli Goose)'s insight:

Great examples of how individuals have extended their story onto other platforms.  Not only are they using social to tell, promote and/or collaborate on a story or project, they are also telling their personal story. People love the back-story from the story behind the story, tidbits about you, bits from the cutting room floor, to your process.  It takes the solitary function into a social realm.


If you'd like to see more examples of stories being told online, I'd also recommend the Mashable article 9 Innovative Methods for Modern Storytelling

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5 Ways to Use Pictures to Tell Visual Stories With Social Media | Social Media Examiner

5 Ways to Use Pictures to Tell Visual Stories With Social Media | Social Media Examiner | How to find and tell your story | Scoop.it

"Are you sharing your stories with your fans?  Do you use pictures in your social marketing?  People want pictures in their social channels.  When done right, these pictures become visual stories."


Read the full article to find out how five brands are using pictures to share their stories and why that’s important by:

  1. Giving life to your products
  2. Telling your other story
  3. Celebrating your community's passion
  4. Bringing your brand to life with video
  5. Catering to an individual audience
Kim Zinke (aka Gimli Goose)'s insight:

Social media is a gift to storytellers: You can tell a story in more interesting ways than ever before and reach a much larger audience. Visuals can be part of or the whole story.  And there's many free and easy to use online tools, like PicMonkey and Canva, that you can draw from.


To see more examples of visual storytelling, take a look at this Social Media Examiner article/podcast - Visual Storytelling: How to Use Visuals, Videos and Social Media to Market Your Business.

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21 Ways Nonprofits Can Use Social Media to Get Their Mission Across | Constant Contact

I came across this slide deck after reading this article The Benefits of Telling Your Story. They noted that many of the ways described in this slide deck are about storytelling:


  • Share stories about what’s going on behind the scenes
  • Share stories about the struggles and progress
  • Share stories that build your Facebook page into an information hub
  • Make your supporters a part of your story


"When organizations share their stories, supporters can connect with them and their cause in a much deeper, more personal and emotional way. Many times these supporters will turn around and share the organization’s story with others, spreading awareness about the organization’s mission."


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Dead Simple Way To Tell Your Brand Story On Facebook | Ernest Barbaric

Dead Simple Way To Tell Your Brand Story On Facebook | Ernest Barbaric | How to find and tell your story | Scoop.it

"Maybe you already post on Facebook three times a week. Maybe you already boost posts to promote your content. But are you missing out on a simple way to share your brand story using the visual web, on the most popular social media network in existence today?


Someone at [retailer] TOMS took some time to backfill their Facebook timeline with these (and other) tidbits, outlining the story of founding and growth of their brand. Leaving a few simple breadcrumbs for the fans and the curious to follow."

 

Read the full article to find out:

- how you can add milestones to your organizations Facebook page

- best practices for Facebook milestones

- what brand milestones should you create

- Facebook brand storytelling examples

Omar Kattan's curator insight, July 24, 2013 6:11 PM

Back to basics: Use Facebook milestones to tell your brand story.  Includes great examples: 

RedbullUnicefStarbucksMoleskineTOMS
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Pinterest premieres transmedia storytelling experiment | Daily Dot

Pinterest premieres transmedia storytelling experiment | Daily Dot | How to find and tell your story | Scoop.it

Pinterest has already changed the way marketers think about commerce.  But it may also be ushering in a new form of storytelling.  Transmedia company BeActive is using Pinterest to share one work of fiction through a combination of episodic videos, audio snippets, and visual pins.

 

Beat Girl is part graphic novel, part TV show, and all on Pinterest.  It tells the story of fictional DJ Heather Jennings in a method that’s not quite TV show, not quite in-person character sketch, and not quite graphic novel. With 160 pins and counting, viewers can catch new glimpses of Jennings’ life added daily. The interactive drama is presented as a prequel to an upcoming multi-platform video series.

 

While the finished product may be a genre of entertainment never seen before, BeActive CEO Nuno Bernardo says it’s rooted in a much older art form.  “We wanted to bring back the popular Photonovels of the ‘60s to the new digital generation,” he said in a statement. “The tools and functionalities introduced by Pinterest allowed us to release the content the way we envisioned. As a world’s first we expect that in the future more and more stories will be told on this network using photos and still images”.

 

Bernardo told the Daily Dot that although Beat Girl is based on a novel, he found it to be a story uniquely suited for multiple platforms.

Karen B Wehner's curator insight, February 26, 2013 9:14 AM

Wherein two of my favorite things collide: Transmedia storytelling and pinterest! 

Anne-Claire Goyet's comment, February 27, 2013 7:00 AM
Encore un autre usage de Pinterest, cette fois intégré à un dispositif transmédia.
Yvonne Bustamante, EdD, MS, BCC's comment, March 7, 2013 12:55 PM
Ohhh, I can't wait to watch this progress!