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Neil Patel shares valuable tips for content marketiing and SEO.

Neil Patel shares valuable tips for content marketiing and SEO.

Neil Patel shares valuable tips for content marketiing and SEO.

Andrew Gouty analyzes the history of SEO, while highligthing how increasingly important it is to look less at "SEO tactics" and more at producing truly quality content.

The article cum infographic reviews the main five SEO eras, from the 1994-99 Meta era, and through the PageRank years (2000-2003), the Florida era (2004-2009), the Content Era (2010-12) and the Present Day.

A good, fact-supported overview of what really counts when it comes to content visibility on the web.

Useful. Data-rich. 8/10

Full article + infographic: http://www.raidious.com/content-marketing/the-history-of-seo-effectiveness/ 

Good content is not just a trend. Communicate effectively for your users/customers = optimised SEO

Without valuable content the brand risks losing valuable interactions with their community

My personal belief is this: in the near future, if you want to stand out in your niche, get a serious following of passionate fans and build a strong credibility for yourself, you will need to do something better than just writing blog posts (however good they may be).

"Recently Martin Laetsch, Act-On’s Director of Online Marketing, presented a webinar covering the 10 most important rules for successful search engine optimization.Not all of them are 100% new, but they’re all critical keys to success. ...You can catch up with the whole on-demand session here."

In this article the focus is specifically on rule n.1: Create content with your audience in mind.

Rekha Mohan writes: "The main point to all this is: create content people want to share. People like sharing interesting information; it builds credibility, creating the image that the sharer is in the know, and consistently sharing good information increases your audience.

Good information also helps visitors and increases your authority on a subject – use white papers, case studies, fun facts, educational material, research results, thought-provoking blog posts, how-to articles, top 10 lists, and more to share your information in innovative and easy-to-read ways."

Very good reminders for anyone having doubts about what's best to do in the near future, to gain extra visibility and reputation, on any content web site.

Rightful. 7/10

Full article: http://www.business2community.com/seo/the-10-new-rules-for-seo-0518641

Escribir pensando en el SEO. Esto es lo que propone este artículo que a más de uno nos da respuestas a la pregunta ¿Por qué ya no tengo tantas visitas en el blog?

Básicamente:

- Elegir una frase CLAVE en el post, que incluyamos al menos 3 o 4 veces a lo largo del mismo.

- Escribirlas con las mismas palabras, en el mismo orden.

- Escribir en una extensión de 300 palabras aprox.

- Colocar las palabras -etiquetas en:

   - El título del post

   - La dirección URL 

   - Los títulos y subtítulos de los párrafos

   - Los links

   - Por supuesto, el cuerpo general del texto, de arriba a abajo.

Ni que decir tiene, que hay poner cuidado en el contenido de calidad, que al final, si no es bueno, nadie lo lee, ni pulsa los links que contiene, y lo más importante: no lo comparten, porque no llegan al final del mismo, donde, seguramente, tengas los iconos para compartir. Menciona a gente guay, con links a su Fb, Twitter... Seguro que a ellos también les gusta salir en tu post, y te ayudarán con la difusión.

A este respecto: no te olvides de las Redes Sociales, que son fundamentales para conseguir mayor viralidad. 

Siempre está bien recordar estos tips de cuando en vez ;)

Excellent resource, especially this advice on infographics:

In August 2013, the same Googler followed up on that promise by saying that, to avoid raising suspicion with Google, marketers should consider using nofollow links in the infographics they distribute across a large number of sites. This should be done to signify that your infographics aren’t being shared just to up your Google rankings, but rather they are being shared for educational, promotional, or lead and traffic generation purposes.

Rules, rules and more rules...

Some things we know are better with age, like wine and wisdom, but content? Seriously? Read on to see stats showing why your old content can be a power horse for generating increased site traffic and search results.

Everything is in the commons now.