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Poland Spring, American Airlines, Taco Bell and NASCAR all make our list. The year is less than three months old, yet already several brands have made king-sized screwups in social media.
Among their crimes: Using a four-letter word to insult a nine-year-old girl. Live-tweeting a mass layoff. And angering Dave Mustaine of Megadeth. Poland Spring, American Airlines, Taco Bell and NASCAR are among the brands who should have known better. All of the following social media fails triggered hundreds or thousands of responses, and made headlines in the regular media as a result....
No excuses for these PR fails...