Real Estate Articles Worth Reading

If you are a Realtor and also an avid blogger one of the best ways to get an incredible amount of traffic and become far more visible is to join the best social media groups for real estate.

In fact you don't have to be a real estate agent. If you are a mortgage broker, attorney, appraiser, home inspector or any other kind of contractor related to real estate these groups are just the thing you need to take your traffic to another level.

In the article you will see the best real estate social media groups for Pinterest, Linkedin, Facebook and Google Plus. For each of these social media platforms you will see the three best real estate groups that are perfect for Realtors to join.

If you have a limited amount of people following you in these places, real estate groups are the perfect solution as many of them have tens of thousands of members.

Keep in mind when joining any social media group that just dropping your links and not interacting with people will not get you nearly as far as building relationships.

The best social media marketers understand that in order to make your brand far more visible you need interaction and reciprocation with others.

The first step is joining these awesome social media groups for Realtors. Take a look at each one of them - you will be glad you did.

If you find the article helpful please consider scooping and sharing socially.

Do you enjoy reading about a wide variety of real estate topics? Every year @Kyle Hiscock

does an amazing job of compiling some of the very best real estate content found on the internet.

2015 was no different as Kyle has put together a compilation of so many great real estate topics.

The authors featured in this post are considered experts in their field. These are some of the top bloggers from around the country.

Whether you are looking to buy or sell a home or are a real estate agent that is looking to become better at social media marketing, there is something in this article for everyone.

Take a look and if you enjoy make sure you give it a scoop!

Is your real estate website not performing as you would like it to? Most Realtor's who have a website or blog would love for it to turn into a lead generating machine!

Most real estate agents however, have no idea how to make that happen. There are of course some things that will really distinguish a good site over another. A pleasing design is one for sure. Everyone knows that exceptional content is also another way people will want to do business with a real estate agent.

If you are a Realtor and can provide useful information both on a national and local level you will be two steps ahead of the game. Consumers love to work with agents that are knowledgeable!

In his latest article @Andrew Fortune

has put together a master piece of great information designed to get a real estate agent more business from using the internet and their website. Andrew has assembled some of the top real estate experts in the country to share some of their best tips on how to garner more real estate web traffic.

Pictured above you will see all of these agent including myself. What I shared is how a blog can be integrated into a website and include both local information along with general real estate topics that buyers and sellers will enjoy.

Take a look at all of the fantastic tips and if you enjoy them please consider scooping the article!

One of my favorite social networks for real estate is Google+. As far as social networks go there are not many places where you can get the kind of interaction with other like minded individuals in the industry.

When you share content on Google Plus the interaction can be incredible! One of the best places where this exchange of ideas and sharing of information takes place is in the Google+ real estate communities.

Each month we have been featuring some of the best content that is found in the Google+ real estate communities. This month was no different as six bloggers have been featured sharing some exceptional content.

This round-up for September 2015 was put together by Ryan Fitzgerald of @Raleigh Realty

Some of the best and brightest minds in the real estate industry have been featured including @Kyle Hiscock

@Kyle Hiscock@Anita Clark

@Paul Sian

@Paul Sian@Lynn Pineda

@Lynn Pineda@Debbie Drummond

Each of these real estate bloggers has shared a popular real estate topic to help either a buyer or a seller accomplish their goals.

Take a look and each of the articles and consider sharing the ones you enjoy socially!

Are you considering starting your own real estate blog? Do you have a blog but it does not perform well at all? You are not alone. Just like anything else in life if you want something to perform really well you need to work at it. Real Estate blogging is no different!

The first thing you must do to be successful as a real estate blogger is to step up your game when it comes to the quality of your content. There are so many people publishing articles now that it is very easy to get lost in the shuffle.

The key is writing well enough that people enjoy what you have to say. Growing a following is extremely important when you are using a real estate blog for business. In the article you will see some of my best tips on not only what to write about but also how you can get found by the masses online.

Without a doubt you need a clear cut strategy in order to be successful. I talk in-depth about how you can use social media to your advantage. Driving serious traffic to your site should be a key consideration.

I will also show you specific examples of how to market your content well including how to use this platform as well as a few others including Storify.

If you read through the article you will notice numerous links that go to other articles I have written on how to use social media for your real estate business.

This is one you surely will not want to miss if you want to take your real estate blog to another level!

Here is a bit of a shameless plug. Maximum Real Estate Exposure has been mentioned again as one of the top real estate blogs to be reading. This time the mention comes from a company called Zurple. Thanks guys I always appreciate the kind words and am thrilled you think so highly of the blog.

For those who are not familiar with Maximum Real Estate Exposure, I blog about topics that are helpful to both sellers and buyers.

Many of the topics answer questions that are on the mind of consumers. I am never bashful about sharing my bold opinions of how I think things should work in real estate sales.

Take a look at my blog and the other four mentioned and see what you think!

As a real estate agent you really need to be on your toes when it comes to right and wrong behavior on the internet. In order to be tech savvy there really is some proper etiquette that needs to be followed if you want to be successful especially when it comes to social media.

This is an excellent article from Point2 that details some of the many mistakes you need to avoid as a real estate agent when it comes to technology.

One of my favorites that are mentioned in the article and something I have written about numerous times is social media miscues that make you look like a dope as a Realtor.

The problem with many real estate agents is they use social media as an advertising vehicle and not a place to offer valuable information and form meaningful relationships with other. These are two big mistakes that often lead agents to have no real meaningful interaction on anything they do when it comes to social.

In fact the word "social" is essentially taken right out of the equation. This leads to failure. Take a look as Point2 shares ten more things that real estate agents should avoid doing online.

Every month we recap some of the best real estate content that is discovered on the Google+ social network. These articles are typically found in some of the better real estate communities found on Google Plus.

This months summary was put together by @Andrew Fortune who has done an exceptional job of selecting some real gems.

Featured real estate authors include @Kyle Hiscock, @Lynn Pineda, @Anita Clark, @Karen Highland, @Debbie Drummond , @Xavier De Buck .

If you enjoy reading about real estate be sure to check out this round-up of great real estate content on many diverse topics.

In a crowded internet space it is harder and harder to get noticed. Are you an avid real estate blogger who writes decent content but is having trouble getting noticed? You are not alone! There are tons of Realtors everyday who start real estate blogs but get lost in a very crowded sea of competition.

It goes without saying that you need to have exceptional content or you are not going to achieve any name recognition. Great content alone however will probably not get you that far. Agents need to understand how to increase their online reach.

So how does a real estate agent go about doing that? @Karen Highland does an excellent job sharing some great tips on being noticed online. Karen writes her advice over at the RIS Media House Call Blog.

If you are looking to step up your real estate blogging game I would highly recommend you check out some of Karen's actionable advice.

Real Estate blogging takes a lot of effort. What I have found as a blogger myself is that many people are not committed to doing an outstanding job. They put out these thin pieces of content that are very sales orientated and not designed to help a consumer.

People go to the internet to get their questions answered not to be sold. Sales come when someone looks at your content and says to themselves "I want this real estate expert in my corner".

You don't get hired by saying look at me I am awesome or don't you love this new home I just listed. If this sounds like you take a look at the article!

Everyday when I log into some of the top social media sites such as Twitter, Linkedin, Facebook, Pinterest and Google+ there is one consistent theme from real estate agents - not know what the heck they should be doing!

Most real estate agents have not gotten the concept down when it comes to social media. The word "social" escapes them. Instead the word "sell" is put in its place. This of course is a huge social media blunder because nobody wants to be sold.

Social media is all about building relationships with people. Once this happens your business makes sales naturally. People want to do business with those they have built a foundation with.

The best analogy of how real estate agents fail with social media is comparing it to a cocktail party. Most people wouldn't walk into a party where they barely know anyone and start asking everyone in the room if they want to buy a house. It would look pretty stupid and everyone there would be looking at you like you were the strangest person on the planet.

Unfortunately this is what many Realtors do on the popular social platforms. The mindset is all about selling. Of course it rarely ever works. Instead many of their peers are shaking their head in disbelief.

In the article you will see all of the mistakes real estate agents are making in each of the popular social sites. Examples are referenced on what an agent should be doing and what not to do.

Even if you a real estate agent who knows what they are doing when it comes to social media you should be able to glean a few tips.

If you are a Realtor and are not getting any business from your online efforts it is possible to change than and fairly quickly. One of the best ways to obtain business is by having a real estate blog.

This is just one means of generating business but it's a good one if you enjoy writing at all. In this excellent article you will see some excellent tips surround starting a blog with some good examples including one from @Kyle Hiscock and myself.

I have been blogging for over ten years and have seen countless real estate deals that I would otherwise not have if it wasn't for my blog.

There are other means of obtaining clients of course and these are mentioned in the article. Have a look and see if you can glean some worthwhile tips that could improve your real estate business.

Linkedin is a little bit different than most of the other social media platforms out there. While most of the other social sites business and pleasure are mixed, this is NOT what you want to do at Linkedin.

Linkedin has an audience of business professionals. This is not a place to share a funny picture of your dog rover or gossip about the latest news in town. When you come to Linkedin you should be prepared to be all business.

There are a number of ways a real estate agent can master Linkedin. In the article you will see ten tips that should help improve your time spent on Linkedin.

One of the biggest blunders that real estate agents make in numerous social channels is not engaging with other members. Their whole stick is to "link dump" and then move on to the next social media site.

Folks this gets you nowhere fast! If you are a real estate agent that constantly thinks about pasting your listings into social media sites then you are going about it all wrong.

People do not go to Linkedin to buy a home. Please think about what I just said. So many Realtors are dumping their listings into professional Linkedin groups and they look like absolute fools.

It is annoying and unprofessional. Frankly it makes you look like a fool in front of your peers, especially when the rules clearly state not to do it.

Being a moderator for one of the largest Linkedin real estate groups I see this all the time. It happens everywhere not just in Linkedin. Real Estate agents are one of the worst groups who have gotten the reputation of being spammers.

In the article you will find tips on what you should be doing at Linkedin and as I just mentioned what you shouldn't be.

If you are a real estate agent take the time to read this post. If you want to increase the traffic to your blog from Linkedin some of the guidance here is going to help you.

Feel free to reach out if you need help on using Linkedin for real estate!

Do you have a real estate blog but have found you are not getting much traction with it? Do you enjoy writing but have not had any buyers and sellers calling your for your real estate expertise?

There are a lot of bloggers who do a great job publishing content but miss the boat when it comes to proper promotional efforts. This is in fact where many real estate bloggers fail.

You can't possibly hope to be successful with a blog without having it exposed to the masses. The space is far too competitive without being seen by a ton of people.

In the article I explore why you should have a real estate blog to win business and how you can promote your blog to reach more people that you ever thought possible.

I take you through some of the more well known social channels you can promote your blog with along with others you are probably not familiar with.

There are some outstanding references in the article to other top sites as well including Point2, Placester and Active Rain.

Take a look and if you enjoy the article please consider scooping it.

So many real estate agents do not get the concept of how to be successful on social media. The average Realtor uses social media as their personal dumping ground for their latest listing.

Those Realtor's who do this see one thing on their social media profiles - one big echo chamber of talking to themselves. People do not going to social media sites looking to buy a home yet many real estate agents think social media is about advertising.

If you want to be successful with social media you need to take the first part of the word and do it. Do what you ask? Be SOCIAL!

Social media is about building relationships with others in your industry. It is about sharing helpful content that others will enjoy.

It is about reciprocating with those people who do the same for you. This is how great relationships are formed using social media!

In the article you will see what real estate agents should be doing in social media to win business. Those who do nothing but share real estate listings look like fools.

Take it from someone who knows - you can get business online if you know what your doing. Advertising your listings in NOT the way to do it.

One of the biggest mistakes I see constantly being made from real estate agents who have a blog is publishing an article and then doing little else.

Folks this is a huge mistake! If you are a real estate blogger today and expect to get noticed you need to market your content! I don't mean a couple of shares to Facebook and maybe a couple of other places you like visiting!

If you want to get business from your real estate blog you need a full fledged content marketing assault. So how do you go about making your real estate content more visible? This is exactly what you will see in the comprehensive article I have put together highlighting how a Realtor can become far more visible.

You will see how and where you should be using social media. I will take you through each of the tops sites and give you tips on how to grow an active audience.

Want to take your game even further? I will give you some of the lesser know content marketing platforms that are not just good as social channels but will move the needle on SEO for your content as well?

Sound interesting? Make sure you get on your way to reading the post over at the Resaas Real Estate Blog!

Are you are real estate agent who is looking to take your blogging efforts to another level? Are you using social media to promote you blog but have not been able to get any real meaningful traction?

The goal of most Realtors who blog and use social media is to get real business from their efforts. Wouldn't it be great if more people were finding your writing online to be super helpful?

These people would be reading your blog and loving what you have to say. They would pick up the phone and ask you to come over to be interviewed because they want to sell.

Folks this is what happens to me all the time and it can happen for you too! What you need to do is figure out what works. Most real estate agents use social media as an advertising vehicle. You know what happens? Nobody listens to you!

In the article on how to use social media as a real estate agent I take you through some of my best blogging and social media tips. I explain in detail how to make each of the major social media networks work for gaining business.

Are you currently using Google+, Facebook, Twitter, Pinterest or Linkedin as part of your real estate business? If not you should be!

If you are I promise if you take a look and use the advice your social media prowess will increase five fold. While looking at the article just make sure you explore all of the links within the article as they take you to some of the better social articles I have written.

Are you an avid fan of good real estate articles? Every month we have one person take a look at all of the real estate articles found in the most popular Google+ real estate communities and have them select the best of the best real estate articles.

This month was no different as @Debbie Drummond took the honors of choosing the best articles for June. There were certainly some exceptional real estate articles on Google Plus for June! In fact there were some new authors that have never been featured on Massachusetts Real Estate News before.

It was good to see some fresh blood. If you have never seen the compilation of top Google+ real estate articles I would have a look. There is a wide range of topics mostly centered around advice that can help both buyers and sellers.

Some of the best real estate bloggers that have been featured on numerous occasions for their fantastic work include @Kyle Hiscock, @Andrew Fortune, @Karen Highland and @Lynn Pineda.

One of the new featured bloggers who did a terrific job with their article was @Raleigh Realty.

Take a look and share if you enjoy it!

Do you want some of the most incredible tips you will ever find for creating the best real estate flyers? If you are shaking your head YES then make sure you have a look at this kick ass article!

It happens to be one of the most comprehensive posts I have seen on creating real estate brochures. You will see I was quoted in the article as well. I shared some of my thoughts on what makes a real estate flyer great including using high quality stock, having a headline that gets noticed by using a different font as well as bold print.

Ironically the author mentions one of my favorite sites for making incredible real estate brochures which is canva.com. Not only can you design great brochures with Canva but the also have great tools for making online graphics.

This is one of the sites I use to make images for my blog that people are always asking about. Canva makes it easy to create professional quality material.

This is just one of many tips you will find in how to make stunning real estate brochures.

Remember people hire real estate agents based upon their marketing material. Homeowners want their property to stand out from the competition. One way of doing this is to have high quality marketing material.

Since as long as I can remember social media has been something I have enjoyed as a tool to communicate with those in my industry along with others I can help along the way.

What become crystal clear to me early on was how to engage with people to be able to grow a loyal following. Properly using social media for real estate has come easy to me.

Most real estate agents fail when it comes to social media because they don't have a plan or do what it takes to be successful. Instead of seeing social media as two way conversation they use it as a platform to sell. Most of the time their message goes unheard.

What most Realtors don't seem to get is that people don't go to social media for the chance to be sold. They are looking for valuable information and people that can help them in some way.

Those that understand this concept will do far better with using real estate social media for business. In the article I share some of my best tips on how to use social media for real estate. How can a Realtor increase their visibility online? How can social media be used as a tool to form solid relationships? Where can these relationships be formed?

These are some of the questions I answer in the article. You will also see some helpful article I have written on prestigious sites such as The National Association of Realtors, Inman News, RIS Media and of course my own blog Maximum Real Estate Exposure.

If you are a real estate agent looking to use social media properly have a look at the article and see if you can glean some tips that will help your real estate business grow.

Whether you are a new real estate agent or a veteran that has been in the business for quite a few years, the internet now plays an unmistakable role in buying and selling a home.

Given this fact it makes sense that if you want to increase your business from being online you need to be in front of more people. So how exactly do you go about doing that? It actually is not that hard if you have a solid plan in place.

In the article I share five solid tips on how a real estate agent can go about increasing their online business.

Without a doubt one of the top ways to get more online business as a Realtor is to establish a credible blog. Think about it - more and more people are online daily searching for answers to their questions by going to Google and other search engines.

Guess who gets the lion share of that business? If you guessed those who can answer the questions well then you are correct! A blog is a great way to establish your real estate expertise in a very non threatening way or coming across as a salesman.

People love working with those who are knowledgeable! Another perfect addition is having community pages on your website or blog. There are tons of people looking for local real estate information. Real Estate community pages establish you as a local expert.

You can have a blog and community pages but you need a solid plan in place to make sure people can find your information you are putting out there.

There are three great ways to make this happen including:

1.) Using social media.

2.) Understanding at least the basics of on and off page SEO.

3.) Crafting a solid content marketing plan.

In the article you will see an in-depth discussion on how you can do all three of these things to your advantage.

When following the advice there is no doubt you will be able to ramp up your online visibility as a real estate agent.

I am proud to say I have been mentioned again in another real estate resource as a blog that should be followed. It is always nice to be recognized from your peers.

The author takes note of the fact that much of my content is built around helping both buyers and sellers. The articles are written to help numerous people and not just that are local to my area.

This is what many real estate bloggers do, however, my site is more geared to the masses. Two other real estate bloggers that I think highly of were mentioned as well including @Kyle Hiscock and Teresa Boardman who has been writing real estate articles for a very long time!

If you have never visited my real estate blog take a look at let me know what you think. Make sure you also check out the other four popular real estate sites as well.

If you are a real estate agent one of the things you may think about is what to have on your website. What are the things that are helpful to consumers? Most Realtors have the property search feature. Can you say Ho Hum? Sure this is an essential element of having a real estate website but when everyone has it there is nothing to distinguish you from any other agent!

From experience I know one of the best things a Realtor can have on their website are real estate community pages. Real Estate community pages are like having your own Wikipedia built into your website for a specific town or city. These kind of pages do wonders for a Realtor looking to showcase their local expertise.

In the article I talk about five things that real estate community pages do for an agent including:

1.) Establishing your local expertise as a real estate agent. Of course consumers want to work with knowledgeable people!

2.) They help buyers learn about a community. For example look at this real estate agent page for Ashland Massachusetts. If you knew nothing about Ashland and were moving into the area would this not be helpful? Of course it would! It is jam packed with local information that a buyer would love to have at their finger tips!

3.) Help sellers choose an agent who knows the town in which they will be selling a home.

4.) Helps an agent be found online. As a Realtor you should always be striving to become more visible online. A real estate community guide does just that!

5.) Makes you become a better real estate agent - yes it helps to do the research on your community. You will learn things you did not already know.

Knowledge is always power. People like to work with a real estate agent who knows what they are doing and talking about.

Take a look and see why real estate community pages are a must for those looking to increase their business.

Have you heard of the social media site called Storify? If not it is well worth checking out. As the name suggests Storify allows you to take your content and create a unique story that can become an exceptional guide to whatever the topic.

Lets say you just wrote a great post on the best tips to sell a home. You would take this article and post the URL to storify. Your post would be front and center of course. What comes next however is really where Storify shines.

You can add unlimited articles, tweets, pinterest pins, Youtube videos and anything else you can think of to add to your page.

To make your story the best it can be don't just add your own content! Add other peoples content as well. This will not only make your page better unless you think you are the only one who produces good content - NOT!

Once you have put your Storify page together let the folks who you have shared on your page know you featured them. Do you think you will end up getting more social shares? You probably will as most people love being in the spotlight.

This is an article I shared on Linkedin explaining how Storify works but what I really want you to see is this working in action.

Take a look at this Metrowest Mass real estate guide to see what I mean. If you were researching whether or not you wanted to live in the Metrowest area would this not be a fantastic resource? It sure would! You can learn about the whole area in one handy place.

There are endless uses for Storify. Check it out and see what you think.