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Scoop.it!
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A promotional video and product turn around for the Nike Helios System that uses augmented reality with Google Smart Glasses to enhance an athlete's experience by transforming sport into game. 
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Scoop.it!
With the NCAA men’s college basketball tournament set to begin, college basketball fans around the United States are in the throes of March Madness. Anyone who has seen a game knows that the fans are like extra players on the court, and this is especially true during critical free throws. Fans of the opposing team will wave anything they can, from giant inflatable noodles to big heads, to make it difficult for players to focus on the basket.
Scoop.it!
Clearly, the problem is larger than A-Rod or Mark McGwire or Bill Romanowski. Athletes may be paid millions, but implicit in the bargain is that ownership of their bodies is no longer entirely theirs. For them, winning is not just a financial imperative, it’s a national fixation. "Sports crazy America... is riveted by this," Mo Rocca told Big Think. "There's a lot of anxiety about the disappearance of heroes. This has been a very bad decade for institutions, and for the heroes that sit on top of them." NEUROSCIENCE: http://www.scoop.it/t/science-news?tag=neuroscience
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Scoop.it!
She became very interested in genetic and bio-engineering of humans as a species – even the idea of a 'cyborg'. In this guest post for Ouch!, Kaite O'Reilly looks at how this emerging science could influence the possible ... Via petabush
Scoop.it!
Have you ever wondered what makes sports fans so crazy? Find out how the psychology of what it means to be a sports fan.
Scoop.it!
Whether or not you believe in divine intervention in sports — and a recent survey suggests that about 40 percent of Americans do — prayer may help athletes like football player Tim Tebow win on game day.
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