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Scoop.it!
These tips and tricks should be easy enough for anyone with a rudimentary knowledge of Photoshop. 
GwynethJones's curator insight,
June 29, 2013 11:18 AM
If you have Photshop & want to pimp up your skillz (yes, I went there) these tips are for you! 
Sandra Carswell's curator insight,
June 30, 2013 11:54 PM
Yes, definitely more tips to how to use PhotoShop than I have time for, but maybe one of them will come in handy some day. 
Christina Guenther's curator insight,
July 1, 2013 7:51 PM
I can't wait until the day I get photoshop so I can put these tips to use!
Scoop.it!
From
tech
Looking for a way to make your business dreams become a reality? With Elevatr, you can capture your inspiration on the go and make your business ideas come to life. Elevatr is a mobile app that allows users to keep all their ideas in one place.
Ally Greer's insight:
LOVE everything about this app. Mostly: 1. The company who makes it is called "MakinMoves LLC" 2. It makes me think of the Flo Rida song.
Scoop.it!
From
visual
With movies like The Great Gatsby dominating mainstream media, it’s no surprise that many people are pining for the days of old. But what would it really be like to live back in the early 1900’s?
Ally Greer's insight:
1913: The first crossword was published 2013: 60 million people downloaded Words with Friends
Scoop.it!
"You know that feeling, when you can’t wait to get home to tell your significant other about the crazy thing that just happened at work? The second you walk through the door, even before you kick off your pinchy-toe shoes, you’re saying, “You’re not going to believe this . . .” as you launch into the story, complete with revealing hand gestures, passion, and well timed pauses that effortlessly build to the riveting climax."
Ally Greer's insight:
Anyone who knows me knows that I love telling stories. (Usually more than once.) The above excerpt essentially describes every single day of my life. Sharing life experiences with people who mean something to me is what makes these experiences that much more exciting. Read below, as Karen Dietz sums up my thoughts way better than I ever could. Thanks Karen and Gregg!
Two Pens's curator insight,
April 14, 2013 11:46 AM
We are hardwired for story. This post has great questions to ask yourself when considering the story you want to tell. I particularly like the idea of asking "why" over "what" the story is. In my classes, I do writing exercises to help people articulate the why of the story. Listen to Radio Lab or Ira Glass for great ex. of the why that is always embedded in their stories. 
Mike Ellsworth's curator insight,
April 15, 2013 10:28 PM
That's what humans do - tell each other stories. Try going a whole day with telling or hearing a personal story. So why is your marketing feature-based and impersonal? You know Social Media is Not Advertising. Duh! http://bit.ly/URVIVQ 
Dawn Mullen's curator insight,
July 4, 2013 9:11 AM
I am a Realtor not a writer. I still have to use the story in both pictures and words to tell the story of a home I am selling. It is true a picture is worth a thousand words and together a picture and a caption should be not just information but a story. Call me. I can show you the difference.
Scoop.it!
One of the longest-running debates in marketing is whether to use a rational or emotional advertising approach in marketing--but cognitive science says that argument is pointless.
Ally Greer's insight:
"We are not rational. We are rationalizers." Super interesting perspective on how logical and emotional decision making are actually more intertwined than most people make them out to be. In marketing, providing a reason to your customers will give them "logical permission to buy," says James Dyson. Instead of focusing on market research, Dyson decided to focus on his product - the now best-selling vacuum - and use its logical benefits to cater to the rationalizing nature of people.
Scoop.it!
Ally Greer's insight:
Imagine all of this on a watch? Guillaume has a good point though - how many of us wear watches and still check our phones for the time (nevermind all of that other good stuff?!)
Guillaume Decugis's curator insight,
May 31, 2013 9:29 PM
Clever. But is it really going to work this way? After all, this chart also shows that some people (including me) take their phones out of their pockets to check the time rather than look at their watches.
Brian Yanish - MarketingHits.com's comment,
June 1, 2013 1:12 AM
If you add in checking Scoop.it I'm sure I'm 200+. We better not include tablets or you can double that number.
Guillaume Decugis's comment,
June 1, 2013 2:02 AM
Not sure when we can have an iWatch version that soon... ;-)
Scoop.it!
The LittleBigFund launches tomorrow!
Ally Greer's insight:
The LittleBigFund CEO (and my close personal friend) Carter Gibsonhas been working incredibly hard over the past months to build this amazing organization and tomorrow is finally the day that it'll be launched! Don't miss out on this opportunity to make a difference in so many lives even if you don't have millions of dollars or hours to donate. Each month, you can donate a small amount (even 5 or 10 dollars) to the LittleBigFund, and then vote on the organization you'd like it to go to. Every month will have a different theme and a few organizations to choose from. Check out the LittleBigFund on social media and on their website when it's launched tomorrow morning!!!
Scoop.it!
Apple’s CEO Tim Cook spoke of "several more game changers" at an interview on Tuesday.
Ally Greer's insight:
"Wearables," people. They're coming. So begins the transformation from humans into IronMen (one can hope).
Scoop.it!
The city's Department of Records has digitized more than 870,000 photos that date back to the mid-1800s taken by city engineers, photographers and police detectives.
Scoop.it!
Zach Sobiech is a 17 year old diagnosed with osteosarcoma, a rare form of bone cancer. With only months to live, Zach turned to music to say goodbye.
Ally Greer's insight:
Incredible story of an incredible human.
Robin Wexler Greer's comment,
May 21, 2013 9:32 AM
An amazing story of pure love and the human connection
Scoop.it!
Writing is scary. Sometimes when we publish something, it makes us feel like our insides are hanging out, for all the world to see. We feel vulnerable.
Ally Greer's insight:
Love this post. Forming connections and relationships is so much more meaningful if you put yourself out there.
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Scoop.it!
Summer is heating up in the northern hemisphere, and July is national ice cream month in the US. Designers and infographic creators everywhere love ice cream,
Ally Greer's insight:
SCOOP these awesome infographics about ice cream! (Sorry).
Scoop.it!
In business and in life, the most critical choices we make relate to people. Yet being a good judge of people is difficult. How do we get better at sizing up first impressions, at avoiding hiring mistakes, at correctly picking (and not missing) rising stars?
Ally Greer's insight:
Being able to get a feel of what the person you've just met is actually like is important not only in hiring but in life. Anthony K. Tjan, author of Heart, Smarts, Guts, and Luck notes a few things that are important to observe about people when getting to know them that can help you get a better insight into who they are as a person and how they act in certain situations. Something I've always paid attention to (that's also mentioned here) is how someone treats someone that they don't know. I think this is a great way to see how someone views other people as well as how they'd expect to be treated by strangers. To me, this has always given me insight into the overall attitude and outlook of a person. If they feel that people are "below" them or that there are people who don't "deserve" nice treatment just beacuse they're a cab driver, waitress, or random stranger, they will soon stop trying to impress you and bring this attitude into your workplace/life.
Scoop.it!
From
tech
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs.
Ally Greer's insight:
Here's a great compilation of ideas and advice on creating the best possible company culture. As Zach Davis of Tech Cocktail puts it: Although money matters, you have to climb a bit higher up Maslow’s hierarchy to recruit talent and to keep [your employees] happy. Culture can be that ladder.
Scoop.it!
For centuries we're fussing about what the our optimal work time is in every day life. In today's article, we explore why focusing on energy not time is smart.
(from the article) One of the most unchanged elements of our life today is our optimal work time or how long we should work – generally, every person I’ve spoken to quotes me something close to 8 hours a day. And data seems to confirm that: The average American works 8.8 hours every day. At least, those are the official statistics from the Bureau of Labor Statistics: Via Barb Jemmott
Ally Greer's insight:
Leo is an incredible researcher who's equally talented at sharing the knowledge he discovers with this research. Here, he presents scientific data to back up the "life-hacker" inspired position he's constantly taking to rethink the workday. Maybe reevaluating something that was invented (without much backup) almost 100 years ago isn't such a bad idea!
Scoop.it!
I was always a bookworm. In fifth grade, I was one of the only students in my class to finish every last book on the Battle of the Books competition list.
Ally Greer's insight:
Here's the latest in my #learningtolearn series, for the love of paper books! Would love to hear your thoughts.
Scoop.it!
A few weeks ago, a now-wildly popular comment was left on the Facebook page of Bodyform, the British feminine hygiene arm of Swedish consumer goods company SCA, accusing the company of false advertisement.
Scoop.it!
For years, Coke has encouraged people to share happiness—and has given them lots of surprising ways to share a Coke.
Ally Greer's insight:
Leave it to Ogilvy & Mather to come up with something this awesome: The Coke can that's actually two cans! Not only is it an adorable commercial and way to share "a coke and a smile," but you're also drinking half the soda ;).
Scoop.it!
“We were content with two children; three were not in the plan,” she recalled. “But with no power, no TV, no lights, even without that much food, there was not much else to do.” “And my husband is so handsome,” she added of Mr. Murphy, a 33-year-old private client manager for a bank. “I couldn’t resist.”
Ally Greer's insight:
Though it isn't scientifically proven, there's apparently an expected increase in babies scheduled to arrive this July, 9 months after Hurricane Sandy.
Scoop.it!
Ils sont chercheurs, ingénieurs, artistes... Ils ont été formés en France mais ont percé loin de la mère patrie.
Ally Greer's insight:
Here's a post on Awesome French People Seeing Success Abroad. At number one: Daft Punk. At number eight: Guillaume Decugis. So awesome!!
Scoop.it!
Launching today is Cookening, a new French startup co-founded by Cédric Giorgi (previously co-editor of TechCrunch France) that combines elements of both Airbnb and Housebites.
Ally Greer's insight:
Cédric Giorgi, an awesome, intelligent friend/colleague of mine just publicly launched Cookening, a service that invites tourists to dine on delicious home cooked meals at the homes of locals. I can't wait to try it out!
Scoop.it!
Embrace Save The World Marketing Via Martin (Marty) Smith
Yu Ji's curator insight,
May 21, 2013 6:37 AM
To some extent, it pointed the changes happened today in marketing and how to cope with such changes. |
"10 years ago Skype, Facebook, YouTube, Reddit, Twitter, Tumblr, Dropbox, and Instagram didn't exist.
20 years ago there were only 130 websites total, Google wasn't even around yet, and you had to pay for an email account through an ISP.
30 years ago there was no internet."