Google Glass: What It's Like to Have 'an iPhone Attached to Your Face'
What Google Glass means for online marketers
SUMMARY: Wearing Google's Glass headset is "like having your iPhone attached to your face all of the time," says Silicon Valley marketing veteran Peter Pham. That's going to open up a new world of possibilities for marketers, particularly in search and local discovery, Pham predicts. "I think it's going to change the way advertisers target people in the physical world," he says.
It's time to face it - localization is in.
Marketers, figure it out.
Consumers, open your mind to it. It might be kind of cool to have the ads you see actually be relevant to you, and to discover awesome new things based upon your interests.