Does it feel like you’re working a 25 hour day yet you’re still drowning in the ocean that is online marketing? As a Marketing Team of One you need to perform the same tasks that any u…
Gina Tucker:
Small businesses may struggle to keep up with their larger competitors when it comes to content marketing. While creating original content is essential, curation can help keep your website up-to-date with content that, while not original, will help both with SEO and with reader engagement, at a fraction of the cost and time.
It is true that customer LOVE content. And moreover, they love great content. Writing that ENGAGES your customers emotionally and intellectually (or even physically or spiritually, depending on your business) will definitely win business!