Startup Revolution

Creating A Revoltion is HARD
May be hard, but MOVEMENTS are powerful ideas. Campaigns are not movements. Campaigns are more about YOU than THEM. My advice is learn secrets for revolutionaries and remove US vs. THEM makreting in favor of Save The World Marketing.

I wrote this piece for New Media Leaders because GROUPON is a brand wrecking ball. Groupons absurd deals destroy years of hard work on small business value propositions.

Least you think I am piling on, Groupon fired Founder Andrew Mason today, I've been meaning to write this article for a long time. Just wasn't mad enough until today (lol).