Startup Revolution
37.3K views | +0 today
Startup Revolution
Our Future Depends On Startup Heroes.
Your new post is loading...
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

Web Marketing 101 For Car Dealers via @Curagami

Web Marketing 101 For Car Dealers via @Curagami | Startup Revolution | Scoop.it

Interesting, funny & sad watching car dealers create web & social marketing. Getting better is easy, fun and CHEAP as Web Marketing For Car Dealers shares.

We think of car dealers as "startups" because they need to start over and pivot their THINKING. Many of the tips shared in this Curagami post (http://www.curagami.com/magical-thinking/web-marketing-101-for-car-dealers/ ) such as:

* People not THINGS Sell.
* Stories and People, People and Stories...matter.

* Humanize your approach and thinking.

* Let THEM (customers and brand advocates) HELP.

apply to stsrtups too so killing a pair of birds with a single blog post today. Picture is of me (left) and Travis Lunsford in front of a ROGUE (seemed appropriate lol).

No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Importance of DIY Customers

Importance of DIY Customers | Startup Revolution | Scoop.it

DIY Customers Are Important
Do-It_Yourself customers may be the most important customers on earth. Here are a few ways DIY customers create benefits for digitial marketers and websites:

* Social Shares on Facebook, Twitter and +Google+.
* Creates #ugc (User Generated Content) or the best content you can't buy.
* Drive links into their content on your site.

We are working on a series of http://www.Curagami.com posts on how to engage and benefit from DIY Customer Marketing. If you have tips, ideas or experiences you think would help please share (martin(at)Curagami.com).

No comment yet.
Rescooped by Martin (Marty) Smith from Social Networking for small business
Scoop.it!

Facebook vs LinkedIn [infographic]

Facebook vs LinkedIn [infographic] | Startup Revolution | Scoop.it
Choosing between Facebook and LinkedIn might not be an easy choice. You probably know both platforms as a user. Let's try to analyze those two systems in order for you to decide which one to use.

Via Georgina Lester, Mark Gittos
Martin (Marty) Smith's insight:

Each social net has it own rhythm. Matching your marketing and brand position to the right social net is important. This helpful infographic discusses how and when to use LinkedIn vs. Facebook.

Nicoletta Gay's curator insight, March 29, 2014 3:47 PM

The standard answer usually is: Facebook is for B2C while LinkedIn is for B2B. It is actually more complex than that.    

Victor Juarez's curator insight, March 31, 2014 5:55 PM

Facebook or  Linkedin? Mejor las dos pero si hay que elegir...

Dawn Jensen's curator insight, April 8, 2014 5:59 PM

For those who are looking to see how they would reach a potential client or prospect, here's a great way to see top-tiered social networks side by side.

Scooped by Martin (Marty) Smith
Scoop.it!

Free Genius Lunch Columbus, Ohio November 16 - December 3

Free Genius Lunch Columbus, Ohio November 16 - December 3 | Startup Revolution | Scoop.it

Free Genius Lunches in Columbus Ohio
I'm living in Columbus, Ohio at the Blackwell Inn on the Ohio State University's campus from now until December 3rd (being treated by Dr. Byrd at the James Cancer Center). I love meeting, discussing and learning from fellow startups, entrepreneurs, artists and cool smart people.

I'm stealing @Phil Buckley Genius Lunch idea to see what is happening in Columbus. Team Curagami stands ready to answer Internet marketing questions and learn new tips, tricks and ideas. If you would like to have a Genius Lunch in Columbus check the calendar and email when you would like to meet. 

Lear More Here
http://bit.ly/Free-Genius-Lunch-Columbus  

No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Always Be Converting: 9 Ways to Increase Business Conversions

The ABCs of business have had a makeover. Instead of always be closing, today it's always be converting which is essentially the same thing but requires different tactics in the digital era: 

1. Optimize the navigation

.

2. Diversify your payment options


3. Speed up load times


4. Manage your reviews


5. Use outreach carefully


6. Stay on top of social media


7. Show gratitude


8. Keep quality in mind


9. Target the right demographics

 

Jean-Marc Fraiche's curator insight, September 3, 2014 8:32 AM

The Chief Happiness Officer

« Travaillons Ensemble à votre Bonheur & à votre fortune »
www.osezgagner.com

Scooped by Martin (Marty) Smith
Scoop.it!

SEO For Content Marketers: 5 Quick Tips - via @Curatti_

SEO For Content Marketers: 5 Quick Tips - via @Curatti_ | Startup Revolution | Scoop.it
SEO for content marketers shares 5 "Quick Tips" to avoid SEO bear traps like: dupe content, keywords as friends, little things, & it's a SoLoMo world.
Martin (Marty) Smith's insight:

Turns out the only QUICK thing about writing 5 SEO Tips for Content Marketers is reading it (lol). I quickly realized I'd bitten off more than I can comfortably chew (a familiar state). Each of these 5 tips could command several thousand words to fully 'splan it

Every startup entrepreneur is a content marketer whether they realize it or not. Startups need to do content first, but they rarely do. Trying to explain every aspect of SEO for thoe new to content marketing like startps would take 10,000 words.

So I didn't try to explain content marketing SEO soup to nuts. Instead of getting deep in the weeds I shared experience with each tip and links to learn more.


No one should attempt to do all 5 at the same time anyway since any 2 of them will be a full time job for a 3 to 5 person Internet marketing team for several weeks to a month.

BUT, do any 2 of these tips and your website's traffic, conversions and profits go up. Want to know why conversions go up? Read my GPlus intro: https://plus.google.com/102639884404823294558/posts/4kWa3aorYCc


janlgordon's comment, December 17, 2013 12:49 AM
Marty, this is excellent, going to definitely apply a few of these to Curatti immediately! Great to have you on the team!!