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Scoop.it!
Curagami Scores
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Emperors of Chocolate & New SEO
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Without revenue a small business is just a hobby. So, how does a typical small business go about getting clients and revenue?
Martin (Marty) Smith's insight:
Without revenue a small business is just a hobby.
Great Curatti.com post by @CogentCoach Michael Nelson. Agree, " Without revenue a small business is just a hobby." Also agree, " Typical small business marketing follows a path of diminishing returns", but have a thought to add there. This saturation and frequency of use make digital marketing a great option for marketing and building relationships with your prospects and clients.
* Always reserve 20% (or so) of your time to test new ideas, tools, websites, and partners.
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"Vidque is a free curation platform designed to help discover, filter and archive online video content. Controlled and curated by its users, Vidque aims to simplify the discovery of quality video content through the joint effort of the online community"
The site aggregates video from YouTube, Vimeo, TED and Blip.TV. Each video you curate is presented in a clean and pleasing simple design together with the tags. This site is easy to use and I can see schools finding it a good way to collect and shared videos for learning. Via theo kuechel |
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From
paper
Marty's Paper.li Story The brilliance behind Paper.li, that they present an algorithm filter of content you've already shared and or mashedup, makes it the GREATEST and most under utilized (and just about the cheapest) content curation tool.
Kelly Hungerford's comment,
July 24, 2014 4:23 PM
Marty, you're awesome! If only we had had custom CSS and branding options back then... we could have branded a paper to fit their look and feel. LOL. You continue to be one of our greatest champions of not only Paper.li, but how Paper.li and Scoop.it can work together in a marketing strategy to build presence, community and get some work done. Thank you for that. In fact, I think a post is in order. You always inspire Marty, thank you!
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Curagami & The Ecommerce Revolution Played Triangle Startup Factory's Pitchday today discussing how how to fix ecommerce marketing with Curagami.
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CrowdFunde Accepted Triangle Startup (TSF) Factory Triangle Startup Factory
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In 2012, Google along with Jim Lecinski published a fantastic book that explored how digital customers made decisions in what Google refers to as "The Zero Moment of Truth."The ZMOT as it's (While slightly dense, this is a good read on digital... Via Rami Kantari, Thomas Faltin
Martin (Marty) Smith's insight:
Very cool ZMOT (Zero Moment of Truth). Too late to write much now, will fill in tomorrow. Marty Marc Kneepkens's insight: The 'digital experience' is changing marketing. People still respond emotionally to an 'increasing' numer of stimuli. The art of getting a response must adapt to the new media. Every day new tools and new ways to reach the client appear. Successful companies understand this. Companies such as Google, Facebook, Pinterest, Twitter, focus new ways of reaching out to the comsumers' not so new emotional respons. Reaching out has grown into a huge "new" phenomena called social media. Playing our new social media games well and understanding them will mean success or failure.
Amanda Groover's curator insight,
November 23, 2013 10:02 PM
The more we can understand how Google thinks, the more we learn about how to work with Google. It doesn't mean it always follow logic, but it does help you promote your brand! |
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