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![Five Types of Social Media Influencers [graphic matrix] | :: The 4th Era :: | Scoop.it](https://img.scoop.it/dfpQy-zDIeohdAk6EJjDCTl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
What makes a good influencer? “Influence” is a concept difficult to evaluate since it refers to both subjective and objective values, resulting in a measurement of:
Via Ken Morrison, Martin (Marty) Smith, roberto toppi, Jimi Paradise
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Rescooped by Jim Lerman from WEBOLUTION! |
Scoop.it!
Via Ken Morrison, Martin (Marty) Smith, roberto toppi, Jimi Paradise
Jim Lerman's insight:
This is an interesting graphic and the comments highlight why it is particularly interesting. The inflluence measurement site Klout has been controversial since its inception, with some living and dying by their rank, but others dismiss it as trivial.
In any event, deconstructing the matrix and the judgments that seem to have contributed to its composition would likely make for qujte a lively conversation -- one that might elicit quite cogent observations about what is meaningful and what is not in the web 2.0 space.
And isn't it interesting how this graphic just grabs hold of one's attention?
This looks like a good model for future oriented teaching roles.
Influencers on social media are either passionate individuals who turn out to be specialists or professionals involved who use Web 2.0 tools as part of their work. They take advantage of their presence on social networks for personal gain or as representative (or ambassador) a brand, company or organization.