Ukr-Content-Curator

Business people searching for the ideal #marketing channel to engage prospects should look no further than social networks. Social media provides companies with ample information to create messages targeted to valuable niche audiences, and given the statistics, it’s inevitable that the audience you are trying to reach is on at least one social network. But it is no longer enough to just “show up.”

To stand out online, companies need to create an engaging social presence. This article will look at 10 ways to create a compelling social presence online.

Learn more / En savoir plus / Mehr erfahren:

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Content+curation

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Content+Curation+your+secret+weapon

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Marketing

https://gustmees.wordpress.com/2013/04/25/learn-every-day-a-bit-with-curation/

 https://gustmees.wordpress.com/?s=blogs

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Blogging

LumaPartners, an investment bank that provides strategic advice to digital media companies, has created over time a wonderful and quite useful collection of industry landscapes that cover specific sectors such as Search, Video, Mobile and Marketing Technologies.

Each map aggregates, organizes and groups the most relevant players in a specific industry sector at a certain point in time.

An excellent example of how curating and organizing a large number of resources in a specific field can provide a useful reference sought and appreciated by many.

Free to access.

All collections: http://www.lumapartners.com/resource-center/lumascapes-2/ 

Specific maps worth checking out:

• http://www.lumapartners.com/lumascapes/marketing-technology-lumascape/ 
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• http://www.lumapartners.com/lumascapes/strategic-buyer-lumascape/ 
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• http://www.lumapartners.com/lumascapes/digital-capital-lumascape/ 

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A visual collection of the increasingly overlapping key sectors of digital media: DISPLAY, SEARCH, VIDEO, MOBILE, SOCIAL, COMMERCE, and GAMING.

We've committed many social media mistakes that have cost us reach, engagement, fans, and customers! Here's what we've learned and how you can avoid them.

Let’s get started…

Learn from These 10 Social Media Mistakes We’ve Made

Here’s a quick overview of the social media mistakes we’ve been making until recently:

1. Focusing on quantity over quality
2. Being on all social media platforms
3. Posting the same content across platforms
4. Using only landscape images and videos
5. Sharing only our own content
6. Not curating user-generated content
7. Not uploading videos to social media platforms
8. Not targeting specific audience for our content
9. Not boosting the right posts
10. Not replying to questions on social (fast enough)

Learn more / En savoir plus / Mehr erfahren:

http://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Marketing

Love this graphic on measuring content:

Comment mesurer votre marketing de contenu? La réponse avec cette infographie

¿Como medir el éxito del marketing de contenidos? #infografia #infographic #marketing