Education 2.0 & 3.0

Content curation is all about mining the internet for material that can be shared on your social networks. It’s about finding great content and presenting it to your social media followers in a way that’s organized and meaningful.

The thing is, you’re probably not thinking strategically when you’re scrolling through your phone and posting from bed in the morning.
Content curation strategy is what makes the difference between mediocre and exceptional content curation in business.

Strategy is a must when it comes to content marketing, which includes content curation....

Content curation is when an individual (or team) consistently finds, organizes, annotates and shares the most relevant and highest quality digital content on a specific topic for their target market. Curation is a great way to support your created content strategy, publish content consistently and keep track of your favorite information sources. Enlightened content marketers are using a content mix that is only 65% created, with the remainder being 25% curated and 10% syndicated.

My hope is that this map will help you or your organization navigate the growing world of curation and find a tool that best fits your content needs.

The Purpose of this List

If you’re all caught up on The Ultimate Content Marketing Tools List, then you already know the content marketing tools universe is vast—and still expanding. Marketing and technology are constantly joining forces to provide marketers with simpler solutions to publishing higher quality, more relevant content for their audiences. Whether you’re part of the 71% of marketers increasing spend on content this year, or you’re just looking for a tool to help keep track of news and social media, this list of curation tools will help cut through the curation clutter and make sense of what differentiates each application, service and platform....

Curation Tools by Areas of Application. Curation Tools by Formats & Tech. Content Discovery Tools. RSS Feeds Management all gathered and curated by Robin Good.

Curated content. Most marketers are familiar with the practice of sharing other people’s content on social networks. There are other curated content formats

Curation Tools by Areas of Application. Curation Tools by Formats & Tech. Content Discovery Tools. RSS Feeds Management all collected and shared by Robin Good.

Alongside original content, content curation is a key aspect of any content marketing initiative. When done right, curation can improve your SEO, establishes your credibility as a thought leader, supports lead generation, streamlines lead nurturing, and complements social media and blogging.

Most importantly, if you don’t have the time, staff or budget to publish enough great (or even good) content — content curation is an economical and efficient way to fill your content calendar. So let’s be clear about what curation is, and is not....