CMOxpert

The following SEO tactics are considered black hat and should not be exercised at all if you want to stay above board with Google and other search engines:

• Content Automation
• Doorway Pages
• Hidden Text or Links
• Keyword Stuffing
• Reporting a Competitor (or Negative SEO)
• Sneaky Redirects
• Cloaking
• Link Schemes
• Guest Posting Networks
• Link Manipulation (including buying links)
• Article Spinning
• Link Farms, Link Wheels or Link Networks
• Rich Snippet Markup Spam
• Automated Queries to Google

Creating pages, subdomains, or domains with duplicate content
Pages with malicious behavior, such as phishing, viruses, trojans, and other malware.

The most successful brands opt for white hat techniques in their search efforts because the strategy focuses on making your site more visible through quality content and organic link building.

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Here are the important factors to consider...
On-site SEO: 

The optimization of your content and HTML. off-site SEO: Building authority to ensure Google stacks the deck in your favor.

Technical SEO. 

Technical SEO can seem a little daunting, but really, what we are talking about is ensuring that a search engine can read your content and explore your site.

It's really important to realize that SEO is important for all of these kinds of content, but itis often only really considered for service-type content.

A solid content marketing and SEO strategy is also the most scalable way to promote your business to a wide audience.
You also need to implement a structured, methodical process that can be followed to optimize your site.

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This news comes to you compliments of BreakingNew