Social Media Engagement

Most businesses get social media all wrong. They see it as a mechanism to advertise their latest product or service. What these people do not understand is that you cannot be successful at selling in social media without having built relationships first!

It is like walking into a party and just after you are introduced to everyone you go off on a wild speech about why they should by your product.

Would this not be a major turn-off? Of course it would and this is exactly what many people do in social media channels.

My industry (real estate) is the perfect example of this. So many real estate agents do not understand the point of how to be successful at social media.

The average real estate agent will do nothing more than share their latest listing for sale into all the major social media sites. Very few people want to see homes for sale in a social media setting.

What real estate agents don't seem to get is that people don't go to these place looking for a home to buy. The majority of the people are turned off when they see this kind of thing.

In the article I explain in depth how to use social media for real estate.

I can tell you as someone who works in the industry it is annoying for me as well. Why do I care about someones home for sale in India or on main street in some city, USA. I don't!

If you are looking to increase your business from social media your focus should be on building relationships with others in your industry, especially those folks who have some influence.

In the article you can see how I have built a loyal tribe of followers that have allowed me to increase my brand recognition, strengthen my SEO and increase my overall visibility as a real estate agent.

Without knowing how to use social media and building meaningful relationships I would not be where I am today.

Take a look at the article and see if you can get something from it. If so please consider giving it a scoop!

Are you a real estate agent that wants to learn from the best on how to use social media properly? Maybe you are just in the social media industry yourself and like real estate. Wouldn't it be great to have a list of folks who are respected by their peers in the industry?

Without a doubt there are lots of real estate agents who have no idea what they are doing when it comes to using social media properly. This is not the case with the vast majority of industry leaders you will find in @Paul Sian list of industry experts.

Most of the individuals in Paul's list are not just in one social media channel but in all of the major sites such as Twitter, Google Plus, Pinterest, Linkedin and Facebook.

Most of these folks have a blog that is the foundation of their business as well. If you want to learn from the best this would be a great place to start.

Are you in the real estate industry or just have an interest in following some of the best real estate content around? If so then you need to check out this amazing resource that has been put together by @Kyle Hiscock on who you should be following on Google Plus for real estate. Not only does the article give suggestions on who to follow but also provides an example of each of their work.These are some of the best real estate bloggers who share great content weekly on their profiles and in some of the more powerful real estate communities on this social channel.

This resource is also jam packed with great information about using Google Plus properly as well. Whether you are in real estate or not you will get something out of this article. Best of all you will have some additional people to add to your circles who share content worth reading!

There is no question that social media can be a major time suck when done right. There are many who think social media is about link dropping and never see any benefit because they never form any relationships who are within the platform using them daily.

If this is what you do then you will never be a social media winner. Social media can be something that can help your business when you commit the necessary time to do so.

In the article Carla explains how you should re-invest time into your social channels to really build relationships that come be a long term benefit. Focus on a few and don't spread yourself too thin.

Do you want to know how you can drastically increase the traffic to your blog without it being from search engines? The article takes you through some great ways to be found online at various social media sites. The great thing about the article though is that that many of the sites are not the true power house like Facebook, Twitter, Linkedin, Pinterest, etc but lesser know sites you may not know about. Take a look as this is a great article for bringing in traffic to your site.

Do you have a Wordpress blog? Do you use Pinterest? If the answer to these questions is yes then you should get yourself a Pinterest pin it button that integrates right into your site for better social sharing! There is nothing better for engagement than to make it easy for someone visiting your blog to be able to pin your blog article over to Pinterest to read later! Pinterest is one of my top social media traffic sources and it can be for you too!

Here is an excellent article about how to measure your return in social media across all of the networks that you use most. How do you measure if what you are posting is working? Is the social engagement there? Are you getting the social signals that you should be? Take a look at this excellent article about how to measure social engagement.

When it comes to Pinterest there are probably more misconceptions than any other social media channel! Most people think Pinterest is just for woman who want to pin their latest fashion apparel. That is so WRONG!

In fact Pinterest is one of the best places to get traffic to your content. If you write with quality in mind and can use a free graphic creation tools you will be in business.

How do I know? This will probably surprise you but Pinterest is the #1 traffic source to my Massachusetts real estate blog and it is not even close! I get eight to ten times the traffic of the next closest social media site and I am active in all of them!

So how do you succeed in Pinterest? The answer is simple read this awesome article from Brian Lang at the The Small Business Idea Blog.

Brian has some fantastic input from @Ann Smarty

and Anna Bennett. Here are some things you probably do not know - pinterest hash tags are worthless and could potentially end up hurting your visibility within the site.

Pinterest now has an algorithm which helps more content float to the surface - what I mean by that is you could post something in the morning and it may get picked up in the afternoon but some folks. Pinterest now displays content they think you may find interesting.

These are just two quick examples! Take a look at the article and you are bound to learn a few things you did not know!

Are you using Pinterest for your business? If not you are really missing out on a tremendous opportunity to bring traffic to your blog. When done properly by creating great visuals Pinerest can be a gold mine for increasing your online visibility!

Do you want to learn how you can become a Pinterest ninja? Take a look at this awesome guide created by @Rebekah Radice who gives you a blueprint to achieving more clicks, pins and followers.

I read the article from top to bottom and it is jam packed with excellent tips. Rebekah was kind enough to share some specific examples of others who use Pinterest well. I was fortunate that my profile was included: https://www.pinterest.com/massrealty/

My boards are essentially all about real estate with a touch of social media mixed in.

Rebekah is spot on when she provides her data about pin size. The graphics are one of the most important concepts of success on Pinterest. Her tips on board names cannot be under emphasized.

Take a look at this great Pinterest article and I guarantee you will learn something you didn't already know!

Social media is all the rage today. In fact it is one of the most popular forms of communication. Every day you see more and more people glued to their phones, lap tops and personal computers using some form of social media.

If you are a real estate agent this means one thing - you need to be in the game! One of my favorite parts of social media is my blog. This is the foundation of all of my social media efforts. Everything revolves around my blog.

As a real estate blogger the content you create is obviously extremely important but do you know what is just as crucial? Having people discover your blog! You need traffic and people reading your content in order to turn them into prospects.

One of the ways this is done is via content marketing. In the article I share all of my real estate social media resources that I am using to drive visitors back to my site. I can almost guarantee some of these are social channels you may never have heard about. There are of course others you will recognize.

All of them are important and can work in synergy with one another..If you are a real estate agent this is a gold mine of a social media resource for you. I have laid out an exact blueprint on how to receive more visitors to your site.

Take a look and let me know if this generates any questions for you.

Are you a real estate agent looking to build a following on Google Plus or any business for that matter? You have probably noticed how some people absolutely crush it on social media while other languish with no activity. Why is that? How do these people do it?

In the article I will share all of my best tips to build an engaged audience for Google+ as a Realtor. You will see what works and what doesn't so that you will actually have people conversing with you on this popular social media network. Some of the tips are simple while others you probably have not considered.

What are you waiting for! Get onto Google Plus and start using this popular social media network for business!

Want to drive massive amounts of traffic to your blog? I am going to go out on a limb and guess that the answer is a resounding YES! Take a look at this fantastic resource that shares some of the best social media marketing tips that is sure to increase your contents visibility all across the net!Some of these tools you may be aware of but I am sure there will be a few you have not. Take a look and utilize this free traffic generating advice!

If you are on Google Plus then you are bound to have heard of the great one known as Mark Traphagen. I like to call him the mayor of Google Plus. Mark always shares exceptional information that people can dig into. You will often be saying to yourself wow that is great info!

Whether you are interested in learning more about Google authorship, general SEO or social media concepts, Mark is has always got the finger on the pulse of what is going on.

In Mark's article he discusses how brands can use Google Plus, why a  photo is worth a thousand words in social, and how brands can use Google Plus.

Twitter is one of the more powerful social media channels. You can reach people very quickly with a short message at Twitter. So do you know the demographics of Twitter and how you can reach these folks? Take a look at the excellent article via Jeff Bullas on using Twitter.

Do you want to get more likes on your Facebook page? I know there are many who love Facebook as a social media platform more than any other. For me it is my least favorite social platform as I like to spend the bulk of my time over at Google+ Bill Gassett. There are many that have not caught on yet to the power of Google Plus and still favor Facebook.

In this article you will see how engagement can increase your likes as well as numerous other tips and tricks.

A list of awesome tips by the super Anna Hoffman of traffic generation cafe on how to get more traffic to your blog. Take a look at this exceptional resource of little tid bits of info.