You can be primarily a content curator and gain a significant following. Here's how to position yourself as a thought leader in social.
Rescooped by
Guillaume Decugis
from Thought leadership and online presence
onto Content curation trends |
Those 5 steps are basic but they make a lot of sense. Though Lori Ruff's starting point to me is confusing, she emphasizes a great simple truth: “in order to be seen as a thought leader, you have to share your thoughts.” Actively curating content is a great way to do that: by continuously reacting to relevant content on your area of interests or expertise, you can easily make your voice heard and complement your own original creations and ideas.
Curating content is a good warm-up for social media.
Content is King